Content Marketing Associate, Employer Brand jobs in United States
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DraftKings Inc. · 6 hours ago

Content Marketing Associate, Employer Brand

DraftKings Inc. is a publicly traded technology company headquartered in Boston that is shaping the future of AI in customer experience and operations. As a Content Marketing Associate, you will create and publish compelling content to showcase employee experiences and strengthen the employer brand across various social media platforms.

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Culture & Values

Responsibilities

Lead the end-to-end creation and publishing of video, photo, and graphic content that brings employee stories to life across DraftKings Life channels
Build and manage the DraftKings Life content calendar across LinkedIn, Instagram, and Facebook, planning content 2+ weeks ahead to ensure a consistent publishing rhythm
Proactively partner with teammates, team leads, and stakeholders to source stories by conducting interviews and capturing moments that translate into engaging and authentic narratives
Create, edit, and repurpose short-form video content (snippets, cutdowns, reels) and supporting graphics that reflect our culture and talent brand priorities
Craft social-first copy and narratives that capture attention and tell a story; adapting tone and message for different platforms and audiences
Use platform insights and basic analytics to understand performance trends and inform content decisions that improve engagement
Iterate based on feedback and performance to continuously refine content for quality, consistency, and impact

Qualification

Content creationVideo editingSocial media managementCopywritingGraphic designContent calendar managementProactive communicationOrganizational skillsStorytelling

Required

Bachelor's degree in Marketing, Communications, Journalism, or a related field
At least 1 year of content creation experience such as internships, freelance work, or personal creator projects, with skills across video, graphic design, and copywriting
Experience in managing organic social media accounts and understanding how to drive performance, with a focus on mobile-first content
Strong copywriting ability with an emphasis on crafting engaging hooks, captions, and storytelling that feels authentic and on-brand
Excellent organizational skills, with the ability to manage a content calendar and meet deadlines independently
Proficiency in video editing tools like Adobe Premiere Pro (or similar), plus graphic design experience in Canva or Adobe Creative Suite
Ownership and reliability to communicate proactively, flag risks early, and bring solutions to keep timelines and publishing on track
A portfolio or content samples (professional, freelance, or personal) that showcase your content ideation, storytelling, and editing abilities

Benefits

Bonus
Equity
Benefits as applicable

Company

DraftKings Inc.

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It's simple, we believe life is more fun when you're in on the action.

Funding

Current Stage
Public Company
Total Funding
$1.64B
Key Investors
Michael JordanManhattan Venture Partners (MVP)Eldridge Industries
2025-03-04Post Ipo Debt· $600M
2024-06-06Post Ipo Equity· $324.04M
2020-09-02Post Ipo Equity

Leadership Team

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Jason Robins
CEO and Co-Founder
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Alan Ellingson
Chief Financial Officer
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Company data provided by crunchbase