Shift Paradigm · 21 hours ago
QA Lead (Data & Analytics)
United States
Full-time
Remote
Senior LevelShift Paradigm is a consultancy focused on implementing and activating technology and data to enhance sales and marketing efforts. They are seeking an experienced QA Lead to manage testing of the user experience, validate data collection, and ensure data quality across various Adobe platforms.
AdvertisingDigital MarketingEmail MarketingMarket ResearchMarketing
Responsibilities
Validate data collection and ingestion across Adobe Data Collection, AEP, and RTCDP (schema conformance, field population, latency)
QA identity stitching, profile qualification, and audience/segment membership to ensure users qualify and activate as expected
Verify audience activation to destinations (Target, Marketo, etc.), including counts, refresh cadence, and suppression logic
Reconcile and validate reporting and analytics outputs (e.g., CJA, dashboards) against source data and expected business rules
Identify, troubleshoot, and document data quality issues, working with engineering and platform teams to resolve root causes
Write test cases based on functional requirements
Qualification
Required
Able to work remotely preferably within the US overlapping with CST time zone
Able to work 40 hours for first 4 weeks; 50% thereafter
Experience testing in an MarTech stack involving the following tools: Adobe Experience Platform, Adobe Target, Adobe Launch, Adobe Customer Journey Analytics, Jira
Self-directed, able to manage their own work/time
Can speak to clients as part of a team to discuss issues
Possesses high level of critical thinking; 'thinks beyond the work order' and raises questions when something is missing or looks off
Company
Shift Paradigm
Shift Paradigm is a consulting firm that offers marketing and advertising services.
Founded in 2021
201-500 employees
H1B Sponsorship
Shift Paradigm has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (1)
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Balance Point Capital Partners
2022-12-06Debt Financing
Leadership Team
Elizabeth Ross
Chief Executive Officer
Arturo Mendiola
Chief Growth Officer
Recent News
balancepointcapital.com
2025-02-14
Company data provided by crunchbase