Specialist, Marketing Technology Operations jobs in United States
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Netflix · 19 hours ago

Specialist, Marketing Technology Operations

Netflix is one of the world's leading entertainment services, and they are seeking an experienced Specialist to join Operations and serve as the subject matter expert for Marketing Technology. This role will support global performance marketing campaigns by managing advertising technology and collaborating with internal and external partners to ensure successful execution and measurement.

Digital EntertainmentMedia and EntertainmentTVVideo Streaming
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Comp. & Benefits
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H1B Sponsor Likelynote

Responsibilities

Lead the end-to-end process for implementing, maintaining, and updating pixels and conversion APIs (CAPI) for all global performance marketing campaigns, ensuring data integrity and actionable measurement
Partner with Netflix software engineering, product, and analytics teams to ensure seamless integration and troubleshooting of ad tech solutions
Serve as the primary point of contact for technical teams at major social platforms (e.g., Meta, TikTok, Google). Manage onboarding, ongoing support, and updates to tracking requirements
Stay current on industry trends, privacy regulations, and platform changes; proactively recommend and implement new ad tech solutions to maintain optimal campaign performance and compliance
Oversee relationships with third-party ad tech vendors and platforms, ensuring timely support, ongoing enablement, and consistent delivery of technical requirements
Diagnose and resolve technical issues related to ad tracking, pixels, APIs, and data flow, escalating to engineering or leadership as needed
Develop clear documentation and tracking materials for internal stakeholders on implementation, best practices, and platform updates

Qualification

Pixel implementationConversion APIs (CAPI)Ad tech solutionsPerformance marketingTechnical partner integrationsRelationship managementData privacy best practicesProject managementCommunication skillsProblem-solving

Required

5+ years of experience in performance marketing, ad tech, or acquisition marketing roles, ideally within technology, media, or digital marketing organizations
Deep technical expertise in pixel implementation, conversion APIs (CAPI), and tracking setup across major social platforms
Proven experience working closely with engineering, product, and analytics teams to deliver technical marketing solutions
Strong relationship management skills with external partners, vendors, and platform technical teams
Demonstrated ability to manage multiple projects and priorities in a fast-paced, ever-changing environment
Excellent written and verbal communication skills; able to translate complex technical concepts for non-technical stakeholders
High tolerance for change and ambiguity, with a proactive approach to problem-solving and innovation
Experience with pixel and tag management systems (e.g., Google Tag Manager), server-side tracking, and data privacy best practices
Respect, understand, and have enthusiasm for the Netflix culture

Company

Netflix is an online streaming platform that enables users to watch TV shows and movies.

H1B Sponsorship

Netflix has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (310)
2024 (309)
2023 (191)
2022 (261)
2021 (268)
2020 (225)

Funding

Current Stage
Public Company
Total Funding
$72.11B
Key Investors
Wells FargoTCVGroupe Arnault
2025-12-05Post Ipo Debt· $67.2B
2024-08-01Post Ipo Debt· $1.8B
2018-05-05Post Ipo Debt· $2.67M

Leadership Team

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Gregory Peters
Co-CEO
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Ted Sarandos
Co-CEO
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Company data provided by crunchbase