Entegra · 1 day ago
Vice President, Digital Marketing
United States
Full-time
Remote
Director/Executive
$120K/yr - $222K/yr
10+ years expSodexo is seeking a Vice President of Digital Marketing to lead their NORAM digital growth strategy. This role involves overseeing digital marketing efforts, managing high-performing teams, and ensuring alignment with business goals to drive brand awareness and lead generation.
Business IntelligencePaymentsProcurement
Responsibilities
Own the NORAM digital growth strategy, driving pipeline generation, MQL development, and top‑of‑funnel performance
Set the operating model for integrated, multichannel digital marketing across SEO, paid media, social, web, and marketing automation
Govern and continuously optimize us.sodexo.com and related microsites, including UX, information architecture, content, and performance analytics
Implement evidence‑based improvements using insights from behavior, search, and AI‑driven performance trends
Manage and develop the Digital Content, Digital Channel Marketing, and Project Management teams, ensuring alignment with business goals and brand priorities
Define and oversee the marketing technology stack (automation, analytics, experimentation, SEO tools)
Standardize dashboards, reporting, and data models to demonstrate ROI and inform investment decisions
Set budgets, manage external partners and agencies, and ensure measurable outcomes from paid media and content operations
Ensure tight integration with Sales, Communications, Segment Marketing, and global partners; support Sales Plays, ABM initiatives, and enterprise communication rhythms
Qualification
Required
Bachelor's degree in a related field or equivalent experience
10+ years of digital marketing leadership experience and 10+ years of people management
Proven ability to lead integrated digital strategies across content, channels, automation, and analytics
Strong communication, presentation, and stakeholder‑influencing skills
Experience in B2B organizations; experience in hospitality, food service, or facilities management a plus
Demonstrated expertise with martech platforms (Pardot, HubSpot, Optimizely, etc.) and deep knowledge of digital lead‑gen ecosystems
Proven success optimizing enterprise‑scale websites and driving measurable commercial outcomes
Strong business acumen with the ability to translate complex market insights into actionable digital strategies
Leadership skills to be able to convince and influence different segment leaders (marketing, sales, operation)
Ability to collaborate with global team on website content and design as well as martech choices/ licensing
Business acumen to be able understand our business model and to contribute to growth
Preferred
Master's degree preferred
Benefits
Medical, Dental, Vision Care and Wellness Programs
401(k) Plan with Matching Contributions
Paid Time Off and Company Holidays
Career Growth Opportunities and Tuition Reimbursement
Company
Entegra
Entegra is a business performance and procurement services company with bold initiatives, creative solutions and a driven advisory team ready to partner with hospitality-driven businesses to propel them forward and achieve more than ever.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Damien Calderini
CEO & President
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