iLocatum · 15 hours ago
President of Sales and Marketing
Charlotte, NC
Full-time
Onsite
Lead/Staff, Director/Executive
$200K/yr - $225K/yr
5+ years expiLocatum is an established and growing retail home construction company based in central South Carolina. They are seeking a President of Sales and Marketing to oversee all aspects of the sales and marketing functions, develop and execute strategies to drive revenue growth, and ensure customer satisfaction while supervising the Marketing Manager and Online Sales Consultant.
Staffing & Recruiting
Responsibilities
Collaborate with Land, Finance, and Operations to maximize return on investment (ROI) for lot inventory — the company’s most valuable asset — ensuring each community yields optimal revenue, pace, and lifecycle efficiency
Oversee the balance of price vs. pace, continuously analyzing market conditions to determine the optimal mix for maximizing long-term profitability
Evaluate and adjust sales release strategies, spec inventory planning, and lot takedown cadence to support margin stability and revenue predictability
Align marketing spend, sales strategies, and community rollout plans to ensure every dollar invested contributes to faster absorption, stronger margins, or increased brand position
Establish forecasting models that integrate pricing, incentives, traffic trends, and market data to support data-driven decisions that enhance ROI and protect margins
Directly supervise the Marketing Manager and provide strategic direction for branding, advertising, digital marketing, and promotional initiatives
Ensure alignment between sales and marketing initiatives to support lead generation, community awareness, and product positioning
Approve and oversee execution of community launch campaigns and marketing materials
Create, implement, and maintain standard operating procedures (SOPs) for the sales department
Ensure compliance with company policies, state real estate laws, and contractual requirements
Oversee preparation, negotiation, and finalization of sales contracts, addendums, and change orders
Review and approve all buyer contracts and ensure accurate and timely processing
Serve as the escalation point for complex customer negotiations or contract-related issues
Work closely with the executive leadership team to align sales performance with company goals
Collaborate with other departments to establish policies as needed
Qualification
Required
Bachelor's degree in Business, Marketing, or related field (MBA preferred)
5+ years of progressive sales leadership experience, preferably in residential home building or real estate to include VP level sales experience
Experience having closed at least 500 homes in a year
Proven success in managing and motivating sales teams, driving revenue growth, and creating scalable processes
Strong understanding of real estate contracts, state disclosure requirements, and homebuyer financing
Excellent interpersonal, communication, and negotiation skills
Strategic Thinking and Problem-Solving skills
Leadership & Team Development
Results Orientation
Contract & Negotiation Expertise
Collaboration & Communication
Proficient in CRM systems, Microsoft Office Suite, and sales analytics tools
Ability to embody company core values
Preferred
MBA
Benefits
Electronics allowance of $1200
An attractive auto allowance
An attractive benefit package
Relocation assistance is available
Quarterly service day for all employees
Quarterly breakfast for all employees
Company
iLocatum
iLocatum is an executive search firm representing job openings in virtually every industry and job function across the country.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase