Head of Product Marketing, Payments jobs in United States
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Finastra · 10 hours ago

Head of Product Marketing, Payments

Finastra is a dynamic global provider of open finance software solutions, dedicated to expanding access to financial services. The Head of Product Marketing – Payments will define and execute the global marketing strategy for Finastra’s Payments solutions, leading a team to deliver product marketing, sales enablement, and campaign execution aligned with business objectives and revenue goals.

Financial ServicesFinTechInformation Technology

Responsibilities

Define and deliver global marketing strategy for Payments across regions and segments
Represent Payments in cross-BU marketing initiatives and ensure alignment with corporate objectives
Influence positioning, messaging, and differentiation for all Payments offerings
Ability to manage budgets and deliver measurable results. knowledge / expertise around payments domain, preferably payment hubs and/or financial messaging solutions
Develop and execute end-to-end GTM plans for launches, messaging, and positioning
Train Sales and other Payments teams on product positioning and value propositions
Create and maintain sales enablement tools (playbooks, pitch decks, competitive battlecards) and ensure accessibility (Highspot)
Oversee global campaign execution across digital and paid channels, including performance tracking and lead handover to SDRs
Drive global thought leadership initiatives
Lead analyst engagement for market positioning, Magic Quadrant, and RFI responses
Collaborate with PR for media coverage and brand amplification; secure representation at industry events and webinars
Leverage insights to optimize messaging and positioning; identify award opportunities to enhance visibility
Drive integrated campaign topics and messaging across digital channels to generate pipeline
Champion adoption of AI-driven marketing tools and explore new engagement channels
Stay ahead of emerging trends in payments and fintech product marketing

Qualification

Product marketing leadershipGTM strategyPayments domain expertiseCampaign executionSales enablementStakeholder managementCommunicationLeadership skills

Required

Proven experience in product marketing leadership within Payments or FinTech
Expertise in GTM strategy, campaign execution, and sales enablement
Strong communication, stakeholder management, and leadership skills
Knowledge / expertise around payments domain, preferably payment hubs and/or financial messaging solutions

Benefits

Enjoy unlimited vacation, based on your location and business priorities.
Hybrid working arrangements, and inclusive policies such as paid time off for voting, bereavement, and sick leave.
Access Confidential one-on-one therapy through our Employee Assistance Program, find support from our network of Wellbeing Champions and Gather Groups, and a calendar of monthly events and initiatives designed to help you thrive - Inside and Outside of work.
Medical, life & disability insurance, retirement plan, lifestyle and other benefits
Benefit from paid time off for volunteering and donation matching.
Participate in multiple DE&I groups for open involvement (e.g., Count Me In, Culture@Finastra, Proud@Finastra, Disabilities@Finastra, Women@Finastra).
Access online learning and accredited courses through our Skills & Career Navigator tool.
Be part of our global recognition program, Finastra Celebrates, and contribute to regular employee surveys to help shape Finastra and foster a culture where everyone is engaged and empowered to perform at their best.

Company

Finastra

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Finastra provides the broadest portfolio of financial services software.

Funding

Current Stage
Late Stage
Total Funding
$5.3B
Key Investors
BIRD Foundation
2023-08-15Debt Financing· $5.3B
2022-04-04Series Unknown· $0.8M
2021-02-12Grant

Leadership Team

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Mike Stawchansky
EVP, Chief Technology Officer
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Ali Khan
Chief Data Officer
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Company data provided by crunchbase