OMG23 · 12 hours ago
Associate Director, Paid Social
OMG23 is the Omnicom Media Group agency dedicated to Walt Disney Studios and its various networks. The Associate Director, Paid Social is responsible for managing the strategy and execution of Disney’s paid social and search media plans, while ensuring integration with broader paid media strategies and staying current with emerging market trends.
Marketing & Advertising
Responsibilities
Must have strong knowledge of the paid search (Google, Bing, YouTube) and social (Facebook, Twitter, Instagram, Snapchat, Pinterest) landscape and best practices
Identify client goals/objectives and lead the development of strategies and tactics for current campaigns
Ensure integration and coordination between various internal teams by updating and informing them on the status of all account projects
Stay current with social consumption habits, ‘first-to-market’ opportunities and emerging technologies
Provide POV for staff and clients on new technologies and vendor partners
Build strong relationships with senior-level client counterparts and manage day-to-day relationships including strategic oversight and overall problem solving/troubleshooting
Manage team of Supervisors, Specialists and Coordinators in the development, implementation and maintenance of multiple and simultaneous media plans
Manage budgets for all campaigns across Disney fiscal year
Ability to write clearly and concisely and present orally in an articulate and confident manner
Check for accuracy, timeliness and quality of all team outputs
Optimize content calendars and search and social plans to produce rigorous and clean data
Responsible for facilitating each team member’s development
Qualification
Required
Bachelor's degree
Minimum of 4-6 years of experience in paid social and paid search execution
A solid understanding of all major biddable platforms (Google AdWords, DoubleClick Search, Bing, or similar platform, Facebook Power Editor, Twitter Ads)
Excellent communication skills both written and verbal
Clear and articulate communicator with ability to direct and coach team members
Demonstrated ability to articulate and communicate clearly when participating in internal and client-facing meetings
Strong presentation skills with the ability to engage an audience and deliver a seamless and effective narrative
Ability to be agile and adaptable within a quick turnaround business environment
Excellent ability to convey complex ideas clearly and concisely
Demonstrated proactive approach to problem solving and critical thinking
Excellent skills in MS Office: Excel, Word and PowerPoint
Preferred
Knowledge of ad serving, tagging, and media billing tools a plus
Benefits
Health insurance
Vision insurance
Dental insurance
401(k)
Healthcare Flexible Spending Account
Dependent Care Flexible Spending Account
Vacation days
Sick days
Personal days
Paid parental leave
Paid medical leave
STD/LTD insurance benefits
Company
OMG23
At OMG23, we have the privilege of partnering with Disney on the planning, buying and implementation of its integrated ad campaigns for some of the entertainment industry’s most iconic brands.