Brinks Home · 12 hours ago
Marketing Specialist
Farmers Branch, Texas
Full-time
Onsite
Mid Level
3+ years expBrinks Home™ is a leader in the smart security industry, protecting over one million people across the U.S., Canada, and Puerto Rico. They are currently seeking a determined Marketing Specialist who will coordinate, execute, and track strategic marketing plans for the Brinks Home brand across various channels.
Cyber SecurityInformation TechnologyInternetReal EstateSecurity
Responsibilities
Coordinate asset delivery and campaign launches with internal teams and agency partners (search, social, display, video)
Maintain campaign documentation, UTM tracking, and performance calendars
Support ongoing campaign optimization by coordinating asset updates, QA’ing changes, and ensuring updates are implemented accurately
Assist in managing organic social media content creation in line with established strategy
Maintain posting cadence, optimize posting dates/times, and adhere to platform best practices
Track and report on performance, monitoring key KPIs to support optimization and planning
Coordinate the development and delivery of marketing content and collateral across digital and sales enablement channels
Manage content workflows, timelines, and approvals to ensure assets are delivered on schedule
Ensure all content and collateral align with campaign objectives, messaging, and brand standards
Coordinate the landing page development process from kick-off to delivery, partnering with UX/UI, creative, and web teams
Manage timelines, requirements, feedback, and QA for landing pages to ensure accuracy, functionality, and brand alignment
QA all assets against Brinks Home brand guidelines to ensure design, messaging, and tone remain consistent
Partner with creative teams to brainstorm, refine, and refresh marketing assets and deliverables
Support brand consistency across paid media, web, email, and collateral touchpoints
Support PR responses to media inquiries and track coverage to help maintain brand consistency and visibility
Track competitor messaging, creative, and channel activity and help summarize insights for internal teams
Project manage the development and delivery of campaign assets across paid media, email, web, and sales enablement
Serve as the primary day-to-day point of contact for internal teams, agency partners, and campaign stakeholders
Manage creative execution in support of campaign strategy, including timelines, specs, reviews, feedback, and final asset delivery
Partners with analytics teams to ensure campaign performance is properly tracked and reported
Assist with email campaign setup, builds, and QA in alignment with campaign and brand standards
Support performance tracking in partnership with analysts
Implement email optimizations based on analytics and email best practices
Qualification
Required
Bachelor's degree with 3+ years of related marketing experience; experience at an advertising agency is a plus
Self-starter with a proven track record of owning key assignments, managing multiple deadlines, and balancing deliverables cross-functionally
A team player with a positive mentality complemented by the ability to be agile, prioritize, and multi-task
Exceptional organizational and critical thinking skills with a proactive, hands-on approach to problem-solving
Creative and innovative mindset, comfortable generating new ideas
Curious and excited to learn, grow, and work for a best-in-class brand
Benefits
Medical
Dental
Vision
401(k) with Employer Match
Paid Time Off & Paid Holidays
HSA/FSA
Life & AD&D Insurance
Disability Coverage
Maternity/Parental Leave
Mental & Physical Health Benefits
Employee Resource Groups
Volunteer Hours
Discounted Equipment & Monitoring
Employee Referral Program
Continuing Education
Company
Brinks Home
Brinks Home, headquartered in Dallas, Texas, stands for platinum-grade protection.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
William Niles
Chief Executive Officer
Recent News
2025-11-11
2025-08-13
Company data provided by crunchbase