NBCUniversal · 17 hours ago
Sr. Product Manager, Audience Products & Partnerships
New York, NY
Full-time
Hybrid
Senior Level
$140K/yr - $165K/yr
5+ years expNBCUniversal is one of the world's leading media and entertainment companies. As a Product Manager for Audience Products & Partnerships, you will own the strategy, development, and execution for NBCU’s audience targeting capabilities and partnerships program, enabling advertisers to activate data securely and efficiently.
BroadcastingMedia and EntertainmentNews
Responsibilities
Own advertiser-facing audience strategy by translating complex product capabilities into clear, revenue-driving use cases that support sales across upfront and scatter
Lead audience activation products end to end partnering with cross functional technical and product teams
Partner closely with Sales, Solutions, and Marketing to drive go-to-market execution, increase product adoption, and deliver measurable business impact
Define and maintain the product roadmap for the centralized audience menu of advanced products, audience targeting tools, and the onboarding platform
Lead partnerships and integrations with internal and external data providers (identity providers and third-party vendors), building and innovating activation pipelines with key industry partners
Partner with Engineering and Data Science to implement identity resolution, audience modeling and profiling capabilities
Ensure compliance with privacy and security standards, including approvals for data usage
Drive integration with NBCU Ad Sales systems to support real-time targeting and campaign activation
Monitor ingestion workflows and optimize for speed, accuracy, and scalability
Conduct market research and competitive analysis to inform product enhancements
Develop KPIs and dashboards to measure adoption and performance of audience tools
Qualification
Required
Minimum 5 years of experience in product management within ad-tech or data-driven marketing
Expertise in audience/data marketplaces, segmentation, CDPs, RMNs, and identity solutions
Strong understanding of privacy regulations and data governance
Proven ability to manage cross-functional teams and vendor relationships
Ability to own customer-facing product solutions in cross-functional environments
Strong communication skills; can present key updates to stakeholders and lead calls
Experience collaborating with Marketing, Sales, Strategy, and Engineering teams to develop and bring to market successful and innovative products
Strong attention to detail and organizational skills, with the demonstrated ability to take the seed of an idea through launch while prioritizing effectively to get things done
Knowledge of technical and operational product and project requirements
Proven ability to understand and communicate using technical language (e.g., APIs, requirements documents, agile systems, etc.)
Benefits
Medical, dental and vision insurance
401(k)
Paid leave
Tuition reimbursement
A variety of other discounts and perks
Company
NBCUniversal
NBCUniversal is a media company that provides entertainment and news development, production, distribution, and marketing services. It is a sub-organization of Comcast.
10001+ employees
H1B Sponsorship
NBCUniversal has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2020 (1)
Funding
Current Stage
Late StageTotal Funding
unknown2011-01-29Acquired
Leadership Team
Jeff Shell
CEO
Stephen Burke
Chief executive officer
Recent News
Morningstar.com
2026-01-13
Company data provided by crunchbase