Ancora Education · 20 hours ago
Brand Manager
Arlington, TX
Full-time
Onsite
Entry Level
$80K/yr - $90K/yr
1+ years expAncora Education is seeking a Brand Manager to enhance campus visibility and student engagement through events and marketing campaigns. The Brand Manager will be responsible for planning and executing events, managing social media channels, and analyzing performance metrics to demonstrate success.
EducationHealth CareSoftware
Responsibilities
Develop and implement comprehensive event marketing plans for campus events, including student orientations, open houses, speaker series, and other special activities
Secure venues, vendors, and necessary permits for events
Create timelines, checklists, trackers, and budgets for each event
Develop social media strategies and brand social media calendars
Create and schedule unique social media content on a daily basis
Approve content made by other team members and schedule social media content on a daily basis
Community management and maintenance of social media profiles and pages
Collaborate with the design team to develop engaging marketing materials such as flyers, posters, email campaigns, and social media graphics
Strategize and distribute marketing materials, as needed, through various channels (print, digital, social media, campus displays)
Work with other marketing team members, as needed, to address marketing needs from other departments
Work with campus Executive Directors & Regional Directors of Operations to develop and adhere to event and marketing budgets
Track expenses, negotiate with vendors, and process invoices
Establish key performance indicators (KPIs) for events, promotions, marketing campaigns, and social media
Analyze all data, including but not limited to: attendance data, leads generated, engagement metrics, and other feedback to measure event, social media and/or other marketing campaign success
Generate reports to present ROI and recommendations for future improvement
Qualification
Required
Bachelor's degree in Marketing, Communications, or a related field
1-2 years of experience in event planning or marketing coordination
1-2 years of experience in social media marketing/management
Strong project management and organizational skills with meticulous attention to detail
Excellent written and verbal communication abilities
Proficient in Google Workplace, Canva, and Hootsuite; familiarity with other design software a plus
Ability to work independently and collaboratively within a fast-paced environment
Passion for student engagement and creating dynamic campus experiences
Company
Ancora Education
Ancora Education provides allied fitness, wellness, nursing, software development & IT, protection & legal trades, and art & design.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2025-04-01Acquired
Leadership Team
John Barnes
Chief Executive Officer
Recent News
2025-10-31
2025-10-17
Company data provided by crunchbase