Guidacent, Inc. · 6 hours ago
Adobe Journey Analytics & Data Visualization Expert
United States
Contract
Remote
Mid, Senior Level
$60/hr - $70/hr
3+ years expGuidacent, Inc. is a boutique business and technology consulting firm that fosters an enterprising, entrepreneurial environment. They are seeking a seasoned Adobe Expert with deep hands-on experience in Adobe Journey Analytics and data integration to translate customer journeys into an operational analytics framework, enabling smarter business decisions.
Business IntelligenceManagement Consulting
Responsibilities
Ingest, map, and operationalize 250+ customer journeys into Adobe Analytics and Adobe Journey Analytics
Ensure each journey is structured to support scalable, repeatable reporting logic
Establish tagging, schema, and data-layer requirements needed for continuity and expansion
Design the data logic and pipelines necessary to connect real-time signals from the CashPoint tool directly into Adobe Analytics
Architect a unified, business-ready dataset that translates raw operational events into meaningful insights
Build executive-quality dashboards that present real-time and historical journey performance
Transform multi-source data into clear, intuitive insights aligned to business priorities
Apply strong storytelling and visualization principles to elevate decision-making
Develop and refine customer behavioral KPIs and KBOs—spanning discovery, engagement, conversion, retention, and loyalty
Recommend advanced segmentation, clustering, and behavior-based models that deepen business understanding
Build a flexible analytics logic layer that allows future journeys to be added without rework
Create governance guidelines, naming conventions, and automated rules to streamline ongoing journey integration
Advise on complementary visualization and analytics tools (e.g., Power BI, Tableau, Looker, Domo) that could amplify Adobe Analytics output
Provide a POV on the right long-term analytics ecosystem to support growth
Define a vision for how analytics—rooted in Adobe’s platform—can drive business impact across inventory, cart abandonment, conversion bottlenecks, time-on-page, product engagement, promotion performance, and customer clustering
Qualification
Required
Proven experience with Adobe Journey Analytics and Adobe Analytics (3–7 years preferred)
Strong background in data integration, data modeling, and real-time event architecture
Demonstrated ability to build dashboards and derive insights from complex customer journeys
Experience with data visualization platforms and BI tooling
Strong communication skills—capable of translating data into actionable guidance
Preferred
Consulting or contractor experience preferred
Company
Guidacent, Inc.
Guidacent understands the margins between success and failure can be tied to the next decision.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Dan Taylor
Co-Founder & Board Member
Company data provided by crunchbase