Standard Electric Supply Co. · 18 hours ago
Marketing Specialist
Standard Electric Supply Co. is a family-owned company that has been in service for 106 years, specializing in wholesale distribution of electrical and automation supplies. They are seeking a Marketing Specialist to manage events and oversee social media marketing initiatives, focusing on developing marketing plans and ensuring effective communication across platforms.
Wholesale
Responsibilities
Plan, promote and execute the marketing plan for events, including but on limited to trade shows, training and seminar classes customer networking events (gold outings, tailgates etc.). Provide onsite event coordination and support before, during and after the event
Plan and manage all event logistics, including venue selection, vendor coordination, contract negotiation, travel, catering, AV setup, signage, and décor
Evaluate campaign effectiveness in terms of sales results and other advertising benefits derived from campaigns. Assess the return on investment and make recommendations for other campaigns
Adhere to a budget and oversee big processes. Communicate with vendors to ensure proposed costs are met or to resolve discrepancies
Manage our brand presence on social media platforms with consistent, fresh and compelling content and messaging to maximize all channels. Maintain a quality control process, ensuring all social media platforms have uniformity and are on brand
Work with supplier partners to ensure the appropriate product is featured in social media campaigns
Report on social media metrics and provide analysis of marketing goals, adjusting the social strategy as new tactics emerge
Write and edit short and long form content for a variety of sources, including website content, advertisements, blog posts, internal newsletters and more
Qualification
Required
An associate or bachelor's degree, preferably in Marketing, Advertising Communications or a related Business field
3-5 years of experience in Social Media Marketing and Event Planning
Experience creating marketing campaigns and programs to promote events
Social Media content calendar management and account management for Facebook, X (Twitter), Instagram, and LinkedIn
Creating social media content using Hub Spot or similar programs
Video experience is a plus
Adobe Creative Suite experience
Marketing Automation and CRM experience preferred
Ability to perform in a fast paced, multi-project work environment
Strong attention to detail and well organized
Benefits
Business Hours 7:30 AM - 4:30 PM, Monday – Friday
Paid Vacation, Sick, and Personal Days
Paid Holidays
Health, Dental, and Vision Insurance
401K Match and Profit Sharing
Paid Parental Leave
Paid Wedding Leave
Tuition Reimbursement
Student Loan Repayment Assistance
Family Oriented Culture