Aramark Destinations · 3 days ago
Regional Marketing Manager-West Regions
Phoenix, AZ, US, 85018
Full-time
Hybrid
Mid, Senior Level
3+ years expAramark Destinations is dedicated to delivering inspired break experiences to business and industry clients. The Regional Marketing Manager will support the growth and innovation strategies of Aramark Refreshments by managing marketing initiatives and a team of field marketing specialists to drive client satisfaction and sales growth in the West Region.
Hospitality
Responsibilities
Manage a team of field marketing specialists to execute any marketing programming in Office Coffee Services, Vending, and Micro-market accounts to ensure program merchandising is implemented at all client sites
Manage national marketing initiatives while developing and executing local promotional calendars
Develop and project manage repeatable field processes and key metrics that measure operating profit, product rotation and merchandising standards
Partner with Regional Leadership to support specific client needs that drive measurable results across the full amenity and retail space
Support large openings by ensuring all components are ready for implementation (signage, merchandising, welcome kits, etc), proper pricing is communicated for any retail items, and training team members on how to keep spaces fresh and stocked
Lead pilot process from identifying opportunity’s locations, defining scope, implementation, and tracking
Support national account managers and business development managers with CBRs, events, and sales presentations, providing insights on new products, services, and programming
Train field teams on new planograms/products and services to ensure proper setup (communication, product, merchandising)
Responsible for being the expert on 365 Retail kiosk capabilities, including but not limited to reporting, promotions, loyalty, implementation, and maintenance
Actively monitor the industry and seek insights into local pricing, products, and vendors, along with tactical outcomes and timelines for implementation
Activate brand standards and fully execute at all identified service points, resulting in consistency throughout the region
Present ideas, influence others without authority, and have strong communication skills; interact with vendors, clients, and Refreshments leadership on a regular cadence
Qualification
Required
Requires a bachelor's degree or equivalent experience
3-5 years' experience, preferably in hospitality, restaurant or food service operation
Experience managing a small team a plus
Up to 50% travel may be expected for client and team interactions
Strong strategic, analytical, and decision-making skills, with proven program execution capabilities
Ability to work effectively in a team-based environment within a heavily matrixed organization
Excellent communication skills, including verbal, written, presentation, and influencing, with the ability to connect with diverse stakeholders
Strong organizational and project management skills
Proficient in Microsoft Office (Word, Excel, PowerPoint)
Creative and flexible in attitude and style, able to adapt to new situations in a dynamic environment
A self-starter who is confident, self-motivated, and able to work effectively with minimal supervision
Company
Aramark Destinations
Aramark Destinations delivers authentic, memorable experiences at national and state parks, specialty hotels, museums, and other destinations across the United States.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Caroline McCulley
Talent Acquisition Partner - Destinations
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