LV Search Partners · 9 hours ago
Database Marketing Analyst
LV Search Partners is seeking a motivated, detail-oriented Database Marketing Analyst to analyze and improve the performance of mass marketing campaigns. This role focuses on delivering validated data, reliable reporting, and actionable insights to support teams across various departments including Casino and Hotel.
Responsibilities
Analyze campaign performance across mass marketing efforts, including direct mail and email
Support campaign development, production, and targeting for direct marketing initiatives
Lead data proofing and validation processes to ensure campaign and reporting accuracy
Build and maintain dashboards and KPI reporting to deliver actionable insights
Evaluate results from hotel and casino marketing programs and recommend improvements
Maintain customer database integrity, including segmentation and targeting accuracy
Partner with marketing stakeholders to support data-driven strategies that increase engagement and customer value
Present findings and recommendations clearly to both technical and non-technical audiences
Support additional related duties as assigned
Qualification
Required
Strong analytical and data management skills, with a detail-oriented approach
Experience analyzing campaign performance and marketing effectiveness
Proficiency in Excel; SQL preferred (experience with analytics and reporting tools is a plus)
Strong communication and presentation skills, with the ability to translate data into clear takeaways
Preferred
Gaming or hospitality industry experience is a plus
Company
LV Search Partners
We're your local connection to better opportunities in Accounting, Finance, HR, IT/Tech, Casino Gaming, and Operations.
Funding
Current Stage
Early StageCompany data provided by crunchbase