Thera · 1 day ago
VP of Marketing - NYC
New York, NY
Full-time
Onsite
Mid, Senior Level
$80K/yr - $120K/yrThera is building the financial OS for modern SMBs, helping founders focus on building rather than operations. They are seeking a Vice President of Marketing to drive demand generation, awareness, and brand momentum through creative strategies and effective marketing initiatives.
EmploymentFinanceHuman Resources
Responsibilities
Top of funnel demand generation
Paid ads across search, social, and new channels
In person events, field marketing, and partnerships
Product launches and new product storytelling
Brand voice, messaging, and positioning
Creative experiments including stunts and viral moments
Marketing attribution and pipeline influence
Hiring and managing a small, high output marketing team
Qualification
Required
Experience in top of funnel demand generation
Proficiency in managing paid ads across search, social, and new channels
Experience in organizing in-person events, field marketing, and partnerships
Ability to launch products and create new product storytelling
Strong skills in brand voice, messaging, and positioning
Experience in conducting creative experiments including stunts and viral moments
Knowledge of marketing attribution and pipeline influence
Experience in hiring and managing a small, high output marketing team
Ability to work directly with the CEO and growth leadership
Demonstrated speed, creativity, and accountability in previous roles
Company
Thera
Thera provides a payroll and payments platform designed for businesses with global teams.
Founded in 2021
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$4.5M2024-08-22Seed· $4.5M
Leadership Team
Akhil Reddy ⚡️
Co-Founder & CEO
Company data provided by crunchbase