Bel · 1 day ago
V.I.E. Associate Brand Manager of Innovation - TLC
Chicago, IL
Contract
Onsite
Entry Level
1+ years expBel Brands USA is part of an international family company and is the world's third largest branded cheese company. The V.I.E. Associate Brand Manager of Innovation will support the Innovation Brand Management organization in developing and launching new products, conducting market analysis, and collaborating with cross-functional teams to drive brand growth.
Food and BeverageManufacturing
Responsibilities
Support Innovation Pipeline: Assist in identifying, developing, and launching new products and concepts that align with the brand’s growth strategy and consumer trends
Market & Consumer Insight Analysis: Gather and analyze consumer insights, market data, and competitive intelligence to inform new product development and positioning
Cross-Functional Collaboration: Work closely with R&D, Marketing, Sales, Finance, Supply Chain and Global teams to ensure effective execution of innovation projects from ideation to commercialization
Project Management: Lead the cross-functional team through stage gate process ensuring timelines, budgets, and key milestones are met
Business Case Development: Prepare business cases for new innovations, including volume forecasts, financial analysis, and resource needs
Go-to-Market Strategy: Contribute to the development of strategic launch plans, including marketing mix, packaging, communication, and distribution strategies across channels
Performance Tracking: Monitor and analyze the performance of new launches, recommend adjustments, and identify future opportunities for growth
Trend Monitoring: Stay up to date on industry trends, emerging technologies, and consumer behaviors relevant to the category
Qualification
Required
Bachelor's degree or equivalent with 1-2 years of innovation marketing experience, preferably with a CPG
Must be an independent and proactive contributor that can demonstrate strong leadership, teamwork and strategic thinking skills
Must be comfortable in fluid and ambiguous situations and working with various cross functionals across local and global teams
Preferred
Experience in utilizing and analyzing Circana data
Company
Bel
The Bel Group is a major player in the food industry through portions of dairy, fruit and plant-based products, and one of the world leaders in branded cheeses.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
unknown1946-12-11IPO
Leadership Team
Jaime Lewis
Chief Financial Officer, Bel USA
Michael Paul
Chief Customer Officer
Recent News
Precedence Research
2025-11-20
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