StackAdapt · 7 hours ago
Senior Client Analytics Partner, B2B Marketing Analytics
StackAdapt is a leading technology company that empowers marketers to reach, engage, and convert audiences with precision. The Senior Client Analytics Partner, B2B Marketing Analytics plays a pivotal role in helping B2B clients understand the impact of their media investments on lead generation and revenue outcomes, while also guiding clients through B2B measurement nuances and mentoring team members.
Ad RetargetingAd TargetingAdvertisingAdvertising PlatformsDigital MarketingMachine LearningMarketingMobile AdvertisingVideo Advertising
Responsibilities
Partner directly with B2B clients and internal teams to design measurement strategies that connect campaign performance to their marketing and business goals
Leverage reporting features, CRM integrations, and advanced analytics tools to uncover trends in lead quality, conversion velocity, and engagement
Translate complex datasets, including intent data, account scoring, and multi-touch attribution, into actionable insights and strategic recommendations
Lead senior-level client-facing deliverables, ensuring marketing and sales stakeholders have a shared view of performance impact
Guide test-and-learn strategies tailored for B2B, such as audience segmentation experiments, messaging effectiveness, and channel mix optimization
Navigate across the marketing technology and ad tech ecosystem (e.g., CRM, MAP, CDPs, attribution platforms) to ensure client analytics frameworks are connected, accurate, and actionable across systems
Mentor and coach junior analytics partners, enhancing the team’s knowledge of B2B measurement frameworks
Collaborate with cross-functional teams (Account Management, Sales, Product, Data Science) to evolve reporting capabilities and client-facing materials for B2B use cases
Author case studies, white papers, or thought leadership content that highlight innovative approaches to B2B analytics
Qualification
Required
5 to 7 years of experience in analytics, with at least 3 years focused on B2B marketing analytics, lead attribution, or pipeline reporting
Strong understanding of B2B marketing funnels, KPIs (MQL, SQL, pipeline contribution, deal velocity, win rates), and ABM strategies
Working knowledge of CRM and marketing automation tools (Salesforce, HubSpot, Marketo) and their reporting capabilities
Experience with multi-touch attribution models, intent data platforms, and account engagement analytics
Ability to translate complex datasets into actionable strategies that influence senior marketing and sales stakeholders
Expertise in test design and optimization in a B2B context, such as audience cohort testing or campaign sequencing
Familiarity with MarTech and ad tech platforms (e.g., CDPs, MAPs, CRM connectors, attribution platforms) and the ability to navigate complex ecosystems to support holistic B2B measurement
Experience integrating into MMM studies, interpreting results, and aligning fast moving metrics to longer term, slower metrics
Strong understanding of Marketing orchestration across different marketing platforms and channels, including programmatic, DOOH, Video, CTV, Email, and other online and offline channels
Advanced technical and data visualization skills (Tableau, PowerBI, SQL, R, Python, etc.), plus expert Excel proficiency
Strong communication and storytelling skills, with proven success in leading senior client discussions
Collaborative mindset and ability to mentor peers and contribute to team-wide growth
Benefits
Highly competitive salary
Retirement/ 401K/ Pension Savings globally
Competitive Paid time off packages including birthday's off!
Access to a comprehensive mental health care program
Health benefits from day one of employment
Work from home reimbursements
Optional global WeWork membership for those who want a change from their home office and hubs in London and Toronto
Robust training and onboarding program
Coverage and support of personal development initiatives (conferences, courses, books etc)
Access to StackAdapt programmatic courses and certifications to support continuous learning
An awesome parental leave program
A friendly, welcoming, and supportive culture
Our social and team events!
Company
StackAdapt
StackAdapt is a multi-channel programmatic advertising platform that helps maximize digital marketing efforts through data-driven solutions.
H1B Sponsorship
StackAdapt has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (4)
2024 (2)
2023 (1)
Funding
Current Stage
Late StageTotal Funding
$536.61MKey Investors
Teachers’ Venture GrowthSummit Partners
2025-02-04Private Equity· $235M
2022-01-01Private Equity· $300M
2016-01-28Series A· $0.71M
Recent News
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