Intero Chiropractic · 23 hours ago
Content Strategist & Creator
USA
Part-time
Hybrid
Mid, Senior Level
$40/hr - $50/hr
3+ years expIntero Chiropractic is a fast-growing chiropractic brand in the San Francisco Bay Area, and they are seeking an experienced Content Strategist & Creator to lead short-form content across social platforms. The role involves developing content strategies, planning and creating engaging content, and optimizing performance to drive trust and patient bookings.
Health CareWealth ManagementWellness
Responsibilities
Define what content we should create and how it supports growth goals
Balance engagement with education and authority
Set benchmarks and optimize based on performance
Build weekly content calendars aligned with funnels and campaigns
Plan posting schedules for Instagram, YouTube Shorts, and Facebook
Script, film, and edit short-form videos (Reels, Shorts, Stories)
Write strong hooks, captions, and CTAs
Repurpose testimonials, case studies, and educational content
Track performance beyond views and likes
Test topics, hooks, and formats and iterate based on data
Qualification
Required
3+ years of experience managing content strategy for established businesses or brands (not personal accounts)
Proven track record of using content to grow brand awareness, trust, and conversions with measurable results you can share
Demonstrated ability to tie content directly to business goals (lead generation, bookings, sales funnels)
Portfolio showing short-form video work that drove business outcomes
Strong writing, scripting, and video editing skills
Experience analyzing performance data and optimizing content strategy accordingly
Preferred
Email nurture and follow-up sequence writing
Experience testing content for Meta or YouTube ads
Healthcare, chiropractic, or wellness industry knowledge
Company
Intero Chiropractic
Intero Chiropractic is a health care company that specializes in structural chiropractic and wellness.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase