Tinuiti · 16 hours ago
Strategist, Commerce Media
United States
Full-time
Remote
Mid, Senior Level
$80K/yr - $100K/yr
5+ years expTinuiti is the largest independent full-funnel marketing agency in the U.S., managing $4 billion in digital media. The Strategist, Commerce Media role focuses on building and optimizing marketing campaigns for clients, developing omnichannel strategies, and leveraging data insights to drive performance and growth.
AdvertisingAffiliate MarketingAnalyticsCRMEmail MarketingMobileSearch EngineSEMSEOSocial Media Advertising
Responsibilities
Build, drive, and optimize successful Search + DSP Retail Media (Walmart, Kroger, Target, Instacart, and more) marketing campaigns within your specialty and channel (e.g., DSP, Search on Amazon, Walmart, Criteo) to meet and exceed client goals, measured by campaign performance metrics such as conversion rates and ROI
Foster strong working relationships with top-tier clients through effective communication across virtual, asynchronous, and in-person interactions, aiming for a Client Satisfaction score of 9 or above and Client Retention of 95% or above
Develop sophisticated, impactful omnichannel commerce media strategies tailored to each client’s unique goals and challenges, ensuring sustainable achievement of growth, retention, and profitability targets
Identify new marketing opportunities and repurpose existing strategies to optimize brand awareness and drive sales volume across commerce media platforms, measured by growth in sales volume and brand visibility
Integrate Tinuiti’s product and technology suite into channel activations, focusing on scalability, growth, and efficiency, and measuring success through achievement of key client metrics and channel-specific success
Demonstrate fluency in Tinuiti's product app suite through utilizing the tool suite in day-to-day work, answering questions using the app, providing feedback and improvement recommendations, and leveraging the app as a primary method of client communications
Analyze cross-channel data and insights to interpret trends and make strategic recommendations, ensuring alignment with clients’ KPIs and the broader commerce media landscape
Achieve Same Store Growth targets for clients you manage or support, using data analytics to drive decision-making and optimize campaign performance
Maintain expert-level knowledge of relevant commerce media platforms, proactively educating clients and internal colleagues on updates and benefits
Maintain annual certifications for relevant commerce media platforms applicable to your book of business, ensuring expertise and compliance
Exemplify innovative thought leadership within your vertical/channel and the broader commerce media landscape, advancing agency best practices and contributing insights internally and externally
Collaborate effectively with other channel specialists to share knowledge and best practices, fostering a multi-channel approach to client strategies, tracked by collaboration metrics and knowledge-sharing outcomes
Effectively delegate across commerce team members to execute strategies
Proactively assess and diagnose omnichannel opportunities for improvement, implementing changes to achieve growth, retention, and profitability targets, tracked by performance metrics and client outcomes
Contribute to a culture of continuous improvement by experimenting with new strategies and tools, measured by the implementation of innovative solutions and client feedback
Effectively prioritize and manage time across clients, partner relationships, and internal initiatives, ensuring timely delivery of strategic objectives
Take ownership of assigned accounts by proactively managing day-to-day operations, ensuring all deliverables are quality-checked, and consistently monitoring performance to confirm the account is running as intended
Qualification
Required
5-7 years of experience in commerce media, paid commerce, or senior media planning roles with a proven track record of executing successful campaigns
Preferred
Experience with commerce media platforms such as Amazon, Walmart, Criteo, etc
Experience with Skai, Analytic Index, Pacvue, and Helium10
Benefits
Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That's why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. On top of that, we provide 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. We're proud to offer above-industry standard work-life balance, consistently rated as one of the most loved benefits by Tinuitians year after year.
Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts
Retirement: Match up to 4% of your contributions at 100% with immediate vesting
Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity
Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child.
Learning and Development: On-demand learning (powered by LinkedIn Learning), mentorship program, leadership and management development programs and resources
Company
Tinuiti
Tinuiti is a data-driven digital marketing agency specializing in full-service online marketing.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Antares
2020-12-02Acquired
2019-08-22Debt Financing
Leadership Team
Zach Morrison
Chief Executive Officer
Justin Manus
CTO
Recent News
2026-01-15
Media Post
2025-12-04
Company data provided by crunchbase