VGM Group, Inc. · 16 hours ago
Brand and Creative Manager
VGM Group, Inc. is an innovative national provider of integrated specialty services for the healthcare and workers’ compensation industries. They are seeking a Brand & Creative Manager who will combine strategic brand thinking with hands-on creative execution, overseeing brand identity and leading creative concept development across various initiatives.
AssociationCommunitiesHealth CareHospital
Responsibilities
Own and evolve the brand identity, ensuring consistency across all channels and touchpoints
Oversee and maintain comprehensive brand guidelines, adapting them as the brand grows. Proactively bring new ideas forward in collaboration with the Marketing team
Act as a strategic partner in shaping how the brand is expressed in new markets, campaigns, initiatives, and mediums
Lead creative concept development across a variety of initiatives, including brand & enterprise initiatives, internal communications, sales enablement, lead generation, network communications, and more
Design and produce high-quality assets across diverse mediums: Print & digital collateral (brochures, flyers, presentations), Event materials & sponsorships (signage, booth graphics, handouts), Social media content (organic and paid), Email marketing templates, Landing pages & digital design, Web & digital advertising, and more
Ensure all creative work reflects brand standards and resonates with target audiences
Partner with marketing, sales, account , network and other teams to translate business objectives into compelling creative solutions
Provide creative input during campaign planning, messaging development, and content strategy sessions
Work seamlessly with the content lead, effectively collaborating for high-value content/assets
Manage multiple projects simultaneously from concept through production
Prioritize tasks, maintain timelines, and ensure quality under tight deadlines
Coordinate with external vendors (printers, agencies) when necessary
Stretch beyond design when needed, supporting campaign strategy, messaging refinement, or other marketing initiatives
Embrace new tools, trends, and techniques to keep creative output fresh and competitive
Review and refine creative deliverables to ensure accuracy and brand alignment
Monitor industry trends and competitor activity to inform brand evolution
Advocate for design best practices and elevate the creative standard across the organization
Qualification
Required
Bachelor's degree in graphic design, marketing, communications or a related field
5-10 years of professional experience serving in a creative and design capacity
Ability to oversee design and brand standards while producing hands-on creative work
Demonstrated ability to concept and execute designs across multiple mediums, including print, digital, social, etc
Experience managing projects from strategy through production, balancing deadlines and quality
Strong presentation and storytelling skills
Proficiency in Adobe creative suite products, experience in Figma and/or design system products
Adaptability, attention to detail, strong collaboration and time management skills
Excellent written and verbal communication skills
Operation of office equipment and using technology efficiently such as computers, phones, misc. office equipment
Visual abilities to include reading, distance vision and peripheral vision
Moving throughout the VGM facilities when needed
Preferred
High-level familiarity with marketing automation platforms
Motion graphics
Video editing
Knowledge of UI/UX principles for web design
Benefits
Performance-based cash incentive awards
Company
VGM Group, Inc.
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Funding
Current Stage
Late StageRecent News
Healthcare IT News
2023-03-02
2023-01-03
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