OKANA Resort & Indoor Waterpark · 16 hours ago
Senior Marketing and Communications Manager
Oklahoma City, OK
Full-time
Onsite
Senior Level
5+ years expPyramid Global Hospitality is dedicated to creating a supportive and inclusive work environment. The Senior Marketing and Communications Manager is responsible for developing and executing integrated marketing strategies to drive awareness and engagement for OKANA, serving as a public-facing representative and brand ambassador.
Hospitality
Responsibilities
Serve as a visible, trusted face of OKANA, representing the brand at community events, media engagements, openings, partnerships, and on-property activations
Host and lead property tours for media, influencers, partners, and VIPs, delivering compelling brand storytelling and tailored experiences that showcase OKANA’s amenities, Boardwalk, and offerings
Act as a brand steward, ensuring OKANA’s voice, values, and positioning are consistently and authentically represented in all external-facing interactions
Capture high-quality, on-brand photo and short-form video content during events, tours, activations, and day-to-day property moments for use by OKANA’s social media agency
Identify real-time storytelling opportunities and proactively share content, context, and insights with the agency to support timely posting and campaign execution
Build and maintain strong relationships with media, influencers, community leaders, and VIP partners to enhance OKANA’s reputation and local presence
Lead and execute local marketing initiatives that drive traffic, awareness, and spend for the OKANA Boardwalk, including restaurants, retail, entertainment, and seasonal activations
Develop localized campaigns, promotions, and partnerships that connect OKANA to the surrounding community
Collaborate cross-functionally with operations to support openings, promotions, and on-property experiences
Manage reputation management of all outlet’s including the Boardwalk
Serve as a primary liaison between OKANA and the local community, tourism partners, chambers, nonprofits, and civic organizations
Identify, cultivate, and manage community partnerships aligned with OKANA’s brand values and business goals
Coordinate community events, sponsorships, and outreach initiatives
Build, cultivate, and maintain strong, ongoing relationships with local, regional and national media and broadcast outlets in close partnership with OKANA’s Public Relations agency
Serve as the on-the-ground lead for identifying media opportunities, facilitating introductions, and strengthening local press and broadcast presence for the brand
Collaborate with the PR agency to develop and refine story angles and outreach strategies that align with OKANA’s positioning and business priorities
Execute and support media needs that arise from these relationships, including coordinating interviews, facilitating on-site media visits, providing assets and information, and supporting broadcast and editorial coverage as needed
Act as a local extension of the PR agency, ensuring seamless communication, responsiveness, and execution in the Oklahoma City market
Own and protect OKANA’s brand voice across all written communications and storytelling
Write and manage website content, including landing pages, promotional copy, and seasonal updates
Lead blog strategy, including content planning, writing, editing, and performance analysis
Manage online reputation platforms and guest review responses
Develop and manage influencer and create partnerships with a focus on local, regional, and experiential alignment
Host influencers on property and ensure content opportunities are captured and shared with the social agency
Track performance and ROI of influencer initiatives
Serve as the primary marketing owner of OKANA’s website, ensuring accuracy and brand consistency
Collaborate with internal teams and external partners on SEO and enhancements
Align website content with campaigns, PR, and social storytelling
Qualification
Required
Bachelor's degree in Marketing, Communications, Public Relations, or related field preferred
5–8+ years of progressive experience in marketing, communications, or PR, preferably in hospitality, lifestyle, retail, entertainment, or destination brands
Proven experience serving as a public-facing brand ambassador, including hosting media or VIP engagements
Skilled at capturing mobile-first photo and video content in dynamic environments
Strong background in local marketing, community relations, and media relations
Exceptional writing and editing skills
Basic understanding of HTML
Excellent time management skills
Strong working knowledge of Instagram, Facebook, Twitter and LinkedIn
Excellent written and verbal communication skills
Competency in Adobe design programs
Flexible schedule with availability for events, openings, and media opportunities
Benefits
Comprehensive health insurance
Retirement plans
Paid time off
On-site wellness programs
Local discounts
Employee rates on hotel stays
Competitive wages
Growth opportunities
Festive environment
Perks & discounts
Company
OKANA Resort & Indoor Waterpark
Situated along the Oklahoma River in the Horizons District near downtown Oklahoma City, OKANA Resort & Indoor Waterpark invites you to discover a world-class destination like none other.
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase