Northwestern Mutual · 6 hours ago
Marketing Specialist
Wauwatosa, WI
Full-time
Onsite
Entry, Mid Level
2+ years expNorthwestern Mutual is seeking a Marketing Specialist to manage the strategic marketing initiatives of the local Network Office and select financial advisors in the Milwaukee market. The role involves executing marketing plans, organizing events, and supporting financial advisors in enhancing their marketing efforts and brand presence.
AdviceConsultingEmployee BenefitsFinanceFinancial ServicesInsuranceLife InsuranceWealth Management
Hiring Manager
Darin Hoke
Responsibilities
Lead tactical execution of Marketing Plan
Operate within guidelines of Marketing Budget
Plan and execute small to large scale marketing events
Execute procedural tracking and measuring of marketing program’s impact and overall ROI
Identify and lead marketing education and training (workshops and webinars) to select financial advisors, their marketing team and the network office
Support execution of internal brand-building events
Provide support for local public relations, advertising and philanthropic efforts
Lead tactical execution of strategic client and prospect engagement activities
Manage activities within individual advisor/practice marketing budget
Assist in leading regularly scheduled marketing consultations to help drive marketing plans, client segmentation and overall marketing integration
Qualification
Required
2-5 years marketing and event experience
Comfortable leading teams and individuals toward goals, utilizing interpersonal and problem-solving skills
Excellent analytical, written and oral communication skills
Ability to multitask, prioritize and take independent action to make sound decisions with minimal oversight
Ability to work effectively with people at all levels; maintain confidentiality
Proficiency in Microsoft Office and social media technologies (e.g., LinkedIn, Facebook and Twitter)
Preferred
Bachelor's degree in marketing or communications preferred
Previous experience in financial services a plus
Occasional night/weekend projects as determined by event schedule
Company
Northwestern Mutual
Northwestern Mutual delivers financial security to millions with life, disability income and long-term care insurance, and investments.
5001-10000 employees
Funding
Current Stage
Late StageLeadership Team
Timothy Gerend
Chairman, President and CEO
Phil Odella
COO/CFO
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