AmeriPharma · 8 hours ago
Growth Marketing Manager
AmeriPharma is a rapidly growing healthcare company where you will have the opportunity to contribute to our joint success on a daily basis. We are seeking a highly skilled and results-driven Growth Marketing Manager to lead a talented team of specialists and drive our business’s expansion through advanced digital marketing strategies.
Health CarePharmaceutical
Responsibilities
Lead, coach, and develop digital marketing team members by setting clear goals and expectations, providing regular feedback, and fostering a high-performance, growth-driven environment
Ensure all campaigns are strategically executed, on-brand, and meet high standards for copywriting and creative quality
Develop and implement comprehensive digital marketing strategies aligned with company growth objectives, prioritizing efforts across Google Ads, Meta Ads, SEO, and CRO
Oversee and optimize paid advertising campaigns across platforms like Google/YouTube Ads and Meta Ads, and other social media ads platforms, ensuring maximum ROI
Lead SEO content marketing initiatives to boost organic search rankings and drive valuable traffic
Oversee deployment of A/B testing and conversion rate optimization to enhance campaign performance and user experience
Provide direction and support to the digital marketing team, fostering a culture of high performance, continuous improvement, and collaboration
Manage the digital marketing budget, allocating and monitoring spending to maximize efficiency and effectiveness
Analyze campaign performance using analytics tools, adjusting strategies to ensure optimal resource allocation
Prepare and present detailed reports on campaign results to the Director of Digital Marketing and other stakeholders
Collaborate closely with the Director of Digital Marketing and department heads for a cohesive and integrated approach to marketing campaigns
Stay abreast of digital marketing trends and technologies, recommending innovative strategies to maintain competitive advantage
Qualification
Required
Proven track record of leading digital marketing campaigns that have significantly contributed to business growth in the areas of Google Ads, Facebook Ads, SEO, and CRO
Exceptional leadership skills, with a history of motivating teams to achieve and exceed their targets
Solid experience in managing budgets with an eye for maximizing returns and driving growth
Adept at analyzing marketing data, turning numbers into actionable insights and strategies
Stellar copywriting and editing skills, with the ability to produce compelling content that captures attention and converts
3+ years of experience directly managing at least three employees is a must
5+ years of experience in digital marketing, with a comprehensive understanding of SEM, paid social media, content marketing, and conversion optimization
Bachelor's degree in Marketing, Business, or a related field
Preferred
Certifications in Google Ads, Facebook Ads, and other relevant digital marketing platforms is highly preferred
Experience in the healthcare sector or related industries with an understanding of the unique challenges and opportunities
A knack for innovation, constantly staying ahead of digital marketing trends and technologies
Benefits
Full benefits package including medical, dental, vision, life that fits your lifestyle and goals
Great pay and general compensation structures
Employee assistance program to assist with mental health, legal questions, financial counseling etc.
Comprehensive PTO and sick leave options
401k program
Plenty of opportunities for growth and advancement
Company sponsored outings and team-building events
Casual Fridays