Cymbiotika · 10 hours ago
Sr Manager of Lifecycle Marketing & Retention
San Diego, CA
Full-time
Onsite
Senior Level
5+ years expCymbiotika is a company committed to creating effective and transparent supplements. They are seeking a Senior Manager of Lifecycle Marketing & Retention to lead customer engagement initiatives, manage lifecycle programs, and optimize subscription and loyalty strategies to drive retention and revenue growth.
Health CareRetail
Hiring Manager
Elizabeth Skakel
Responsibilities
Lead strategy, execution, and optimization of Klaviyo lifecycle programs (welcome, onboarding, replenishment, win-back, loyalty nurturing, etc.)
Develop and manage segmentation strategies to deliver personalized, high-performing campaigns
Test and refine messaging, cadence, and creative to continuously improve engagement and revenue
Partner with Creative to develop campaigns that reflect Cymbiotika’s brand voice and resonate with our audiences
Manage Cymbiotika’s Subscription and Loyalty Programs as core drivers of retention, purchase frequency, and customer value
Develop and optimize subscription strategies to increase sign-ups, retention, and monthly recurring revenue (MRR)
Align loyalty promotions and perks with product launches and seasonal campaigns
Monitor program health and member engagement, providing insights and recommendations to improve performance
Build customer loyalty through tailored offers, VIP experiences, and retention-focused initiatives
Track and report on key retention KPIs including repeat purchase rate, churn, LTV, AOV, and subscription MRR
Translate customer behavior and data insights into actionable retention strategies
Partner with Analytics to build dashboards and improve visibility into performance
Align retention strategies with Paid Media and Acquisition for a seamless customer journey
Collaborate with R&D, Customer Experience, Supply Chain, and Creative to maximize retention impact on launches and promotions
Present campaign performance, learnings, and opportunities to senior leadership
Qualification
Required
5–7 years of experience in lifecycle, CRM, or retention marketing, with a track record of driving measurable revenue growth
Strong expertise in Klaviyo (flows, segmentation, analytics); experience with SMS and push campaigns preferred
Experience managing subscription and loyalty or membership programs as part of a retention strategy
Strong analytical skills with the ability to interpret data and translate it into growth strategies
Excellent project management and organizational skills; thrives in a fast-paced, cross-functional environment
Strong communication and collaboration skills; able to influence across teams
Passion for wellness, customer engagement, and building long-term relationships
Preferred
Experience with SMS and push campaigns preferred
Benefits
Welcome Package: Receive a curated selection of Cymbiotika products to kickstart your wellness journey with us at your 45th day.
Exclusive Employee Discounts : Enjoy 70% off all products for yourself and 50% off for friends and family.
Flexible Fridays: Work from home Fridays to ease into your weekend with balance and flexibility.
Catered Team Lunches: Connect with your colleagues over delicious catered lunches every Wednesday.
Beverage Perks: Cold brew, coffee, and fridge full of drinks.
Snacks: Variety of snacks to keep you fueled.
Wellness Facilities: Unwind in our on-site meditation room or recharge with red-light therapy.
VIP Access: Enjoy exclusive suite access at Petco Park for San Diego Padres home games.
Fitness Perks: Complimentary ClassPass membership for access to fitness classes and wellness activities.
Paid Time Off: Enjoy 13 paid company holidays, a generous PTO policy that grows with your tenure, and dedicated sick time to support your health and work-life balance.
Comprehensive Health Benefits: Dental, vision, and health insurance plans with 100% employer-paid coverage options.
Exclusive Lifestyle Discounts: Special offers through partners like Farmers Insurance, hotels, movie theaters, theme parks, and more.
Team-Building Activities: Join regular team outings and events that foster collaboration, creativity, and fun.
Retirement Plan: 401(k) plan with matching contributions to help secure your financial future.
Community Engagement: Participate in company-sponsored volunteer events and give back to causes that matter.
Company
Cymbiotika
A new era of supplements is here, the power of liposomes
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$55MKey Investors
David GrutmanRevTek Capital
2025-11-05Seed· $25M
2024-10-12Debt Financing· $30M
Leadership Team
Shahab Elmi
Founder and CEO
Adam Gislason
Chief Strategy Officer & General Counsel
Recent News
Longevity.Technology
2026-01-09
Company data provided by crunchbase