MVR Digital · 17 hours ago
Email Marketing Specialist
MVR Digital is a performance marketing agency that partners with emerging and growth stage brands to scale profitable online growth. They are seeking an Email Marketing Specialist to support the planning, execution, and optimization of email and SMS programs across their client portfolio, blending creativity, technical execution, and analytical thinking to drive lifecycle performance.
AdvertisingDigital MarketingE-CommerceEmail MarketingMarketingMobile Advertising
Responsibilities
Build and launch automated flows and campaign emails inside Klaviyo and other esp's
Set up audiences, triggers, segmentation, and tracking with accuracy
Manage scheduling, QA, and testing for all email and SMS sends
Run A/B tests across subject lines, creative, timing, and messaging
Monitor key metrics including open rate, CTR, conversion rate, and revenue per send
Identify performance trends and recommend optimization opportunities
Support list management including segmentation, suppression, and deliverability best practices
Improve existing flows and automations based on data insights
Collaborate with creative and client teams to ensure content aligns with brand voice and campaign objectives
Partner with media buyers to support retention and LTV goals through coordinated lifecycle efforts
Maintain content calendars, testing plans, and performance notes
Update internal SOPs for setup, QA, and reporting to ensure consistency and quality
Ensure all email assets are approved, accurate, and consistent across devices
Support new client onboarding through template setup, automations, and tagging structures
Qualification
Required
2-4 years of hands on experience in email and SMS marketing
Proficiency with Klaviyo; other esp platforms are a plus!
Strong understanding of audience segmentation, deliverability, and lifecycle best practices
Ability to analyze performance metrics and translate data into actionable insights
Detail oriented approach to QA, testing, and tracking
Experience collaborating with creative and strategy teams
Strong organizational skills, comfortable managing multiple timelines
Clear communication style and a proactive, solution oriented mindset
Native or near native English required
Preferred
Bonus: experience with Shopify, ReCharge, GA4, or light HTML
Benefits
Competitive base salary based on experience
Flexible Friday's to support work/life balance
Remote first structure with flexible work environment
Paid time off and company holidays
Professional development budget for certifications or courses
Opportunity to work with high growth brands and innovative teams