LanceSoft, Inc. · 1 week ago
Marketing Manager-III
LanceSoft, Inc. is a company that operates within the advertising sector, and they are seeking a Marketing Manager to provide operational support across Mid-Market and International advertisers. The role includes managing revenue operations, programmatic enablement, and internal documentation, requiring a technically agile and execution-oriented candidate.
Information Technology
Responsibilities
Provides operational backbone across Mid-Market and International advertisers, supporting scaled execution as these segments grow
Owns critical revenue operations, including invoicing accuracy, QA, and campaign setup aligned to advertiser billing requirements
Plays a hands-on role in programmatic enablement, managing Keys Programmatic operations such as audience and catalog distribution to partners, monitoring data feeds, and maintaining overall platform and data-sharing health
Supports consumer-facing execution by building landing pages as needed and partnering cross-functionally to translate CX insights into tangible improvements
Is the primary owner of audience management in Hightouch, responsible for all audience builds, health checks, and acting as a technical lead as the team explores future audience and clean room solutions
Explicitly accountable for internal documentation: owning the Ads New Ventures Wiki, proactively creating and updating SOPs, auditing accuracy, and ensuring new processes and changes are clearly documented as the business scales
Qualification
Required
Experience in operational backbone across Mid-Market and International advertisers
Knowledge of critical revenue operations, including invoicing accuracy, QA, and campaign setup
Hands-on experience in programmatic enablement and managing Keys Programmatic operations
Ability to monitor data feeds and maintain overall platform and data-sharing health
Experience in building landing pages and translating CX insights into tangible improvements
Technical agility and execution-oriented mindset
Familiarity in retail media or AdOps
Agency experience is a strong plus
Ownership of audience management in Hightouch
Responsible for all audience builds and health checks
Acting as a technical lead for future audience and clean room solutions
Accountability for internal documentation and owning the Ads New Ventures Wiki
Proactively creating and updating SOPs and auditing accuracy
Ability to operate effectively amid ambiguity in a fast-paced, high-growth environment