Instacart · 1 day ago
Yield Management & Strategy Manager II
Instacart is transforming the grocery industry by providing essential services for grocery delivery. The Yield Management & Strategy Manager II will support the ad sales organization by pricing new ad products and ensuring sustainable revenue growth through strategic pricing and inventory management.
Delivery ServiceE-CommerceGroceryShopping
Responsibilities
Own monthly incentive pacing and reporting, including: pipeline & budget pacing
Partner with Marketing to align on iROAS guidelines, budget pacing insights, and exception approvals, which help inform the incentive program(s) managed
Quarterly and product-level allocation planning for the annual incentive budget
Build, maintain, and automate dashboards and documentation used by Sales, Marketing, and leadership to track incentive utilization and performance
Evaluate and manage yield exceptions, ensuring alignment with Marketing on audience, creative, and structural approvals
Create and enforce internal pricing policies and ensure consistent yield governance across all cases
Develop and refine pricing frameworks for Off-Platform (OP) partnerships, including TikTok, Pinterest, Google, and The Trade Desk
Collaborate with Product, Product Marketing & Strategy teams to package and price new offerings or capabilities
Provide strategic input on growing AV/JBP value proposition across both on- and off-platform products
Qualification
Required
6–8+ years in yield management, monetization strategy, pricing, marketplace operations, or digital advertising analytics
Expert in data analysis and tools (Tableau, Excel); ability to self-serve large datasets
Strong understanding of performance advertising metrics (ROAS, iROAS, CPA, LTV), incentives, discounting logic, and auction dynamics
Proven ability to influence senior stakeholders across Marketing, Product, and Sales
Strong communication skills, especially in high-visibility forums like WBRs and GTM syncs
Experience building scalable processes and cross-functional workflows
Preferred
Working knowledge of Salesforce system
Experience with off-platform partnerships (e.g., TikTok, Pinterest, Google, TTD)
Prior work designing pricing models for managed service offerings or revenue-share ecosystems
Understanding of Salesforce workflows, exception case management, and GTM processes
Familiarity with marketplace economics and incentive optimization
Benefits
Eligible for a new hire equity grant
Annual refresh grants
Company
Instacart
Instacart is an online grocery platform that offers same-day delivery and pickup services for retailers and consumers.
H1B Sponsorship
Instacart has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (156)
2024 (173)
2023 (111)
2022 (159)
2021 (170)
2020 (59)
Funding
Current Stage
Public CompanyTotal Funding
$2.92BKey Investors
T. Rowe PriceTiger Global ManagementD1 Capital Partners
2023-09-19IPO
2021-11-01Private Equity· $232M
2021-09-05Secondary Market
Recent News
The Journal Record
2026-01-18
2026-01-16
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