Contracting Resources Group, Inc. · 14 hours ago
Media Relations Specialist
Falls Church, Virginia, United States
Full-time
Hybrid
Mid LevelContracting Resources Group, Inc. (CRG) is a mid-sized woman-owned business supporting federal mission priorities. The Media Relations Specialist will conduct media relations activities to advance Military Health System and Defense Health Agency objectives by building understanding and support among key external audiences.
ConsultingGovernmentManagement ConsultingMarket ResearchProject Management
Responsibilities
Research, plan, execute, and assess media relations activities to advance organizational priorities and objectives
Identify communications, risks, opportunities, goals, and objectives within assigned areas
Establish and maintain effective working relationships with headquarters level subject matter experts (SMEs), leaders, staff, and public affairs personnel as well with SMEs and public affairs personnel at lower echelons
Produce daily and as-needed media reports for senior leadership, detailing trends in coverage, sentiment, audience reach, media type, coverage areas, and other metrics
Identify, research, and pitch complex topics to a variety of media outlets, including national, local, and trade press
Establish and maintain productive relationships with reporters
Plan, execute, and assess media engagements, to include conducting preparation and training for subject matter experts and senior leaders
Write and coordinate Public Affairs Guidance, talking points, questions and answers, issue papers, press releases, media advisories, media engagement preparation materials, and related products
Coordinate media relations activities with other communication functions, such as community outreach, social media, the newsroom, and web as part of an overall strategic communication effort
Ensure products comply with AP Style, division style guides, and Section 508 of the Individuals with Disabilities Act requirements
Qualification
Required
Degree in journalism, communications, marketing, or similar field
Mastery of the principles, methods, practices, and techniques of communication that enable the public affairs specialist to function as a technical authority within the assigned area of responsibility for the research, planning, execution, and assessment of proactive media relations activities
Ability to conduct and/or lead media relations activities related to a variety of topics
Experience and/or education in identifying, researching, and effectively pitching complicated topics to a variety of outlets, both trade and mainstream media
Experience and/or education in establishing and maintaining relationships with the media
Experience and/or education in planning, executing/facilitating, and assessing media engagements, to include conducting thorough subject matter expert and senior leader prep/training
Experience and/or education in writing and coordinating Public Affairs Guidance, talking points, questions and answers, issue papers, press releases, media advisories, SME prep materials, and related products
Experience and/or education in oral and written communications
Experience and/or education in assessing media engagements and communicating findings/recommendations for future directions to leaders
Experience and/or education in identifying and recommending media engagement courses of action to advance organizational goals
Experience and/or education in coordinating media relations activities with internal information, community outreach, social media, and other communication functions as part of an overall strategic communication effort
Ability to work in a fast-paced environment both independently and as a team
Experience following AP Style
Preferred
Experience working with the Department of War
Experience with media intelligence suites (e.g. CISION, Meltwater, PublicRelay)
PRSA certification
Benefits
401(k) and Roth retirement plans
Medical, Dental, and Vision Insurance (for employees and families)
Supplemental Insurance
11 Federal Holidays
At least three weeks of Paid Time Off (PTO), including sick and personal leave
Company
Contracting Resources Group, Inc.
Since 2002, Contracting Resources Group (CRG) has provided mission-critical support to the U.S.
Founded in 2002
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Dina DiPalo
Executive Leadership | Federal Programs & Services
Jordan DeLisser
Project Manager
Recent News
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