WuXi Biologics · 3 days ago
Head of Global Marketing
Cranbury, NJ
Full-time
Hybrid
Director/Executive
15+ years expWuXi Biologics is a global leader in biologics and they are seeking a Global Head of Marketing to oversee their marketing strategy across multiple regions. The role involves leading a global organization, managing budgets, and ensuring alignment with corporate goals while driving modern marketing practices and compliance.
BiotechnologyHealth CareManufacturingPharmaceutical
Responsibilities
Leads a two-layer global organization consisting of directors and managers teams under four integrated pillars:
Segment & Strategic Marketing – ICP/segment strategy, growth plays, portfolio narratives
Regional Marketing (US/EU & CN/APAC) – full-funnel execution, events, ABM, campaigns
Digital / MarTech / Innovation – marketing systems, analytics, scoring models, AI use cases
Sales Enablement & Web/Data Analytics – insights engine, dashboards, attribution & ROI
Defines organizational structure, roles, global headcount plan, and the succession framework
Establishes annual and quarterly KPIs/ OKRs, oversees global QBR processes, and approves all performance ratings, promotions, and compensation recommendations
Creates and enforces global marketing policies, operational procedures, governance standards, and compliance requirements
Owns the global marketing strategy, long-range plan, and annual operating plan
Approves and governs regional strategies (U.S./EU and China/APAC), ensuring alignment with global objectives and business unit priorities
Holds full authority over the global marketing budget, including:
Investment prioritization across the four pillars
Budget reallocation (“budget-swap first”)
Authorization of vendor/agency contracts and event investments
Global procurement of MarTech and analytics systems
Partners directly with the C-suite, Corporate Communications/PR, BD, Commercial Ops, Legal/Compliance, and Corporate Development to maintain global brand architecture, risk controls, and governance
Represents the global marketing function in executive presentations, including strategy, ROI, budget needs, key risks, and operational performance
Ensures alignment with enterprise-wide initiatives such as AI adoption, digital transformation, and business unit growth programs
Directs pillar leaders who manage professionals across: Segment Marketing & Market Entry; NA/EU & CN/APAC Regional Marketing; Event Marketing & Content; Digital/Web/Analytics; MarTech & Ops; Sales Enablement; Design/Creative
Scales a modern operating model: U.S.–China dual-engine collaboration; Insight → Strategy → Execution pipeline; dashboard-led decisioning (ROI, attribution); agile release cycles for campaigns, content, and digital assets
Reviews/approves market insights and competitive intelligence; influences product/service roadmaps
Ensures compliance with data governance policies, global vendor management standards, and audit documentation requirements
Maintains business continuity through the cross-region deputy model, backup coverage plans, and operational risk management processes
Delivery of global/regional OKRs and operating standards
Budget adherence and portfolio ROI/efficiency
Leadership bench: talent quality, succession depth, retention across U.S./EU/CN/APAC
Data/analytics integrity: data quality thresholds, attribution accuracy, reporting timeliness
Qualification
Required
Bachelor's in Marketing, Life Sciences, Business, or related; MBA preferred
15+ years leadership in healthcare/life sciences/pharma services; 5+ years managing managers and multi-region teams in CMO/CDMO/CRO contexts
Demonstrated executive authority over budget, headcount, hiring/termination, performance management
Strong executive communication; English and Chinese fluency
Proven track record running complex global marketing and data-driven operations
Preferred
MBA preferred
Travel up to 50% to supervise teams, partners, and strategic events across global sites
Ability to operate across time zones and in high-stakes customer settings
Company
WuXi Biologics
WuXi Biologics is a open-access technology platform company offering end-to-end solutions to empower organizations to discover and develop.
10001+ employees
H1B Sponsorship
WuXi Biologics has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (23)
2024 (32)
2023 (22)
2022 (12)
2021 (17)
2020 (1)
Funding
Current Stage
Public CompanyTotal Funding
unknown2017-06-13IPO
2017-01-01Series Unknown
Leadership Team
Jijie Gu, Ph.D.
Executive Vice President & Chief Scientific Officer & Global Head BD&L
Adrienne Johnson, SPHR
Sr. Human Resources Business Partner
Recent News
South China Morning Post
2026-01-23
South China Morning Post
2026-01-19
Company data provided by crunchbase