Minaris Advanced Therapies · 14 hours ago
Marketing Operations Manager
League Island 2, 4701 League Island Boulevard, Philadelphia, Pennsylvania, United States of America
Full-time
Onsite
Senior Level
5+ years expMinaris Advanced Therapies is a global leader in cell and gene therapy development, manufacturing, and testing. The Marketing Operations Manager will build and optimize the operational backbone of the global marketing organization, ensuring that marketing systems, data, processes, and campaign workflows operate efficiently.
BiotechnologyHealth CareManufacturing
Responsibilities
Serve as the primary functional owner of the marketing automation platform (HubSpot), overseeing database segmentation, lead scoring, workflows, and governance
Manage the integration and data flow between HubSpot, Salesforce, and related marketing systems
Partner with IT and external vendors to optimize the marketing technology stack, ensuring system reliability, data quality, and adherence to privacy and security standards
Maintain integrations with webinar tools, analytics platforms, data enrichment systems, and other Martech components
Lead project management for global integrated marketing campaigns, ensuring timelines, deliverables, and cross-functional tasks are clearly defined and executed
Establish and maintain a shared global marketing calendar that aligns activities across all marketing teams and is accessible to Sales and Executive Leadership
Coordinate campaign workflows across content, digital, brand, and segment marketing teams to ensure consistency and on-time delivery
Standardize campaign intake, prioritization, documentation, and reporting processes to increase operational efficiency
Track and manage global marketing budgets in partnership with the VP and Finance, ensuring accurate visibility into spend by program, channel, and vendor
Support purchase order creation, invoice processing, and monthly budget reconciliation
Maintain up-to-date spend dashboards and reporting to inform quarterly and annual planning
Provide insights into cost optimization, vendor performance, and resource allocation
Develop and maintain dashboards and analytics frameworks to measure performance across digital channels, campaigns, and lead flows
Analyze marketing data to generate actionable insights that guide planning, optimization, and decision-making
Track KPIs across awareness, engagement, lead generation, and pipeline contribution
Provide regular reporting to Marketing leadership, Sales leadership, and key stakeholders
Partner with Segment Marketing, Sales, Digital, Brand, and external agencies to ensure alignment of marketing operations with business goals
Maintain accountability for campaign timelines, process compliance, data hygiene, and operational standards
Support internal communication of campaign plans, launch milestones, and performance results
Drive consistency and adoption of best practices across global marketing teams
Qualification
Required
Bachelor's degree in Marketing, Business, Life Sciences, Analytics, or related field
5+ years of experience in Marketing Operations, Digital Marketing, CRM/automation management, or Campaign Operations
Hands-on experience with HubSpot and Salesforce required
Strong analytical and systems-thinking mindset with the ability to interpret data and translate it into insights
Excellent project management skills with the ability to manage multiple priorities and deadlines
Strong communication and collaboration abilities; comfortable interfacing with cross-functional teams
Advanced understanding of marketing technology platforms, including HubSpot, Salesforce, and analytics tools
Proficiency with dashboards, reporting, and data visualization (Power BI, Tableau, or similar)
Flexibility and adaptability in a fast-paced, evolving environment
Preferred
Experience managing marketing budgets, financial processes, or vendor operations preferred
Demonstrated experience in B2B marketing; life sciences experience strongly preferred
Familiarity with AI/LLM tools for automation, reporting, or workflow optimization is a plus
Benefits
Medical insurance
Vision insurance
Dental insurance
401(k)
Paid time off
Tuition assistance
And more
Company
Minaris Advanced Therapies
Minaris Advanced Therapies is a global cell and gene therapy (CGT) CDMO and a multimodality biosafety testing provider.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2025-01-07Acquired
Leadership Team
William Burckardt
Chief Financial Officer, North America
Enid Agosto
Senior Administrative Assistant to CFO and Head of People & Organizational Development
Recent News
Seattle TechFlash
2025-08-18
2025-07-22
Company data provided by crunchbase