Director, Field Communication and Execution jobs in United States
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Advance Auto Parts · 13 hours ago

Director, Field Communication and Execution

positionRaleigh, NC
timeFull-time
remoteHybrid
seniorityDirector/Executive
date10+ years exp

Advance Auto Parts, Inc. is a leading automotive aftermarket parts provider. The Director of Communication and Governance is responsible for developing and executing communication strategies that drive governance, engagement, and adoption across the stores organization, ensuring clarity and alignment of messaging between corporate and field teams.

AutomotiveRetail

Responsibilities

Design and implement a comprehensive communication strategy for store operations
Ensure timely, clear, and consistent messaging for enterprise-wide initiatives, including POS upgrades, fleet optimization, and productivity enhancements
Partner with Internal Communications to maintain brand voice and alignment across all channels
Establish structured feedback mechanisms between field teams and corporate functions
Analyze feedback to inform process improvements and operational strategies
Build dashboards and reporting for leadership visibility on message engagement and execution
Owns the enterprise-wide governance framework for field-facing communications, including standards, cadence, and approval workflows
Serve as the gatekeeper for message alignment, ensuring compliance with brand, policy and operational priorities
Collaborate with cross-functional teams to ensure SOPs reflect current tools, workflows, and system updates
Defines KPIs for communication effectiveness (engagement, adoption, clarity, sentiment)
Manage timelines, resources, and stakeholder engagement for communication-related projects
Support rollout of strategic programs and monitor execution quality across field teams
Lead the evolution of communication platforms and tools to improve reach, accessibility, and measurement
Act as a trusted advisor to senior leadership on communication best practices
Build strong relationships with HR, IT, merchandising, and supply chain teams to ensure seamless execution of initiatives

Qualification

Internal communicationsCommunication governance frameworksMulti-channel communication strategiesCrisis managementLeadership experienceExecutive presenceInfluencing skills

Required

Bachelor's degree in Communications, Journalism, Marketing, or related field; Master's preferred
10+ years of experience in internal communications within the retail industry, with at least 5 years in a leadership role
Proven ability to design and implement communication governance frameworks
Strong executive presence and ability to influence at all levels of the organization
Expertise in multi-channel communication strategies for distributed workforces
Understanding and experience with crisis and issue management

Benefits

Comprehensive health & wellness benefits

Company

Advance Auto Parts

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Advance Auto Parts is the largest automotive aftermarket parts provider in North America, serves both the professional installer.
dateFounded in 1932
location
Raleigh, North Carolina, USA
people-size10001+ employees
web-link
https://shop.advanceautoparts.com

Funding

Current Stage
Public Company
Total Funding
$1.95B
2025-07-28Post Ipo Debt· $1.95B
2001-11-29IPO

Leadership Team

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Shane O'Kelly
President and Chief Executive Officer
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Ryan Grimsland
Executive Vice President & Chief Financial Officer
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Recent News

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2026-01-19
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Advance Auto Parts Appoints Richard A. Johnson to Board of Directors
2026-01-16
MarketScreener
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2026-01-06
Company data provided by crunchbase