The Fountain Group · 1 month ago
Marketing Manager (Media Strategy) in Framingham - MA - Hybrid - $65 Hourly on W2
Framingham, MA
Full-time
Hybrid
Senior Level
$65/hr - $65/hr
7+ years expThe Fountain Group is currently seeking a Marketing Manager (Media Strategy) for a prominent client of theirs. This role involves developing and overseeing media strategies, collaborating with internal and external partners, and managing multiple media touchpoints to drive results and optimize campaigns.
ConsultingRecruitingStaffing Agency
Responsibilities
Acts as the voice of media strategy in integrated planning with internal and external partners
Understands brand strategy and platform and effectively partners with brand marketing and IAT to develop media strategies and partnerships that align with and amplify the brand platform
Serves as key day-to-day liaison with paid media agency
Sharing/Collaboration with Domestic and Global partners on plans & learnings
Manages investment and channel strategy for multiple media touchpoints including but not limited to: video, audio, social media, mobile, online video, search, display
Leads development holistic media strategy inclusive of: channel and partner level plan, audience strategy, measurement plan
Keeps abreast of the evolving media landscape & technology tools. Provides recommendations on required solutions
Meets with existing and prospective media vendors to evaluate future media opportunities
Oversees holistic budget to be executed by team
Responsible for sharing integrated media plans to key stakeholders
Manages upfront investment, paid partnerships, and key vendor relationships
Oversees holistic digital strategy driving in-store sales
Oversees grand openings, local, and multi-cultural plans
Partners with consumer insights and agency partners to execute cross-channel measurement studies
Represents paid media strategy for annual and ad hoc planning processes
Continuously monitors campaign & provides optimizations
Leads quarterly look-backs & establishes best practices
Qualification
Required
Bachelor's Degree or similar marketing experience
A minimum of 7-10 years of experience in media
Experience across media channels, with a strong emphasis on digital channels (paid social, Digital Video, email, search)
Strong experience optimizing media channels and establishing testing approaches and analytics experience
5+ years managing a team of associates (contractor will not be responsible for managing individuals during this assignment)
Effective verbal and written communication on all levels and both internally and externally
Experience working with outside agencies and vendors
Proven experience participating in cross-functional teams and influencing great outcomes across a matrix organization with evolving requirements
Superior project management skills with an ability to interact with and motivate others to succeed on several fronts simultaneously
Excellent working knowledge of Excel and PowerPoint
Strong analytical experience and proven critical thinking
Preferred
Knowledge of retail business a plus
Benefits
Referral Bonus
Company
The Fountain Group
The Fountain Group is a staffing firm that specializes in rendering contingent workforce solutions to various industries.
501-1000 employees
H1B Sponsorship
The Fountain Group has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (52)
2024 (34)
2023 (21)
2022 (42)
2021 (41)
2020 (14)
Funding
Current Stage
Late StageLeadership Team
Jahnavi Patel
Finance Business Partner
Recent News
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2025-05-17
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