Linnihan Foy · 17 hours ago
Paid Search Specialist
Minneapolis, MN
Full-time
Onsite
Mid Level
3+ years expLinnihan Foy is seeking a skilled and results-driven Paid Search Specialist to join their growing digital team. The role involves managing pay-per-click advertising campaigns, including creation, performance analysis, optimization, and reporting, while collaborating with a cross-functional team to achieve goals.
AppsConsultingPublic Relations
Hiring Manager
Ben Robertaccio
Responsibilities
Strategy, planning, implementation and ongoing management of organic and paid search engine and paid social marketing for all major digital platforms
Keyword research and analysis
Monitor, optimize, and troubleshoot campaigns to optimize performance and meet or exceed goals
Conduct analysis that results in actionable insights and data-driven recommendations
Manage large monthly budgets across channels and campaigns and provide recommendations to clients for future programs and investments
Identify, communicate, and act on opportunities and risks proactively
Ensure campaigns follow industry and agency best practices
Report and present performance and recommendations to clients
Collaborate across teams to test and optimize targeting, creative assets and messaging to improve ROI
Qualification
Required
Three to five years SEM experience with AdWords, Programmatic and Paid Social Platforms
Experience with both B2B and B2C PPC strategy and management
Experience with managing advertising budgets
Ability to analyze and interpret marketing data/KPIs and evaluate paid media performance
Ability to collaborate well with a cross-functional team and communicate performance effectively with clients
Knowledge of digital advertising industry, including current trends and best practices
Strong organizational skills and attention to detail
Ability to work in a fast-paced and competitive, yet fun environment while managing competing priorities and meeting strict deadlines
Excellent verbal, written and client presentation skills
Sense of humor (a must)
Preferred
Past experience managing paid digital campaigns in the automotive industry a plus
Benefits
Large contemporary offices
A friendly atmosphere
A well-stocked kitchen
Free parking
Potential for growth
Company
Linnihan Foy
Linnihan Foy offers business consulting, media planning, pr, social media management, application design, and development services.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Dan Rasmussen
Vice President / Account Director & Partner
Recent News
2025-04-21
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