Intentionally Blank · 1 day ago
Digital Marketing Specialist
Intentionally Blank is an LGBTQ owned, indie footwear brand based in Los Angeles. They are currently seeking a highly creative Digital Marketing Specialist to join their small team, focusing on design-heavy marketing campaigns across various platforms. The role involves collaborating with the creative director, managing social media, and developing engaging content.
Responsibilities
Collaborate with our creative director to develop and expand the Intentionally Blank brand story then communicate it through content designed for cross platform marketing campaigns for DTC, SMS, email newsletters and social. Design and create content and copy to support these campaigns
Create assets to support our wholesale and retail sales channel, including B2B platform, seasonal email campaigns, and in-store events
Develop and manage an annual marketing calendar ensuring that key dates are communicated to all stakeholders both internal and external
Manage all social media platforms demonstrating a strong understanding of brand voice and vibe with the goal of expanding following, increasing engagement and growing our email and SMS list
Plan, prepare and execute internal photoshoots including booking models, locations, and photographers, communicating shot needs, managing on set and coordinating all deliverables from external partners
Research and implement new trends, techniques and tools to develop engaging content
Coordinate with outside collaborators overseeing sample sets, send outs, collecting content and posting to social
Collaborate and strategize with the internal team to plan and execute sales, promotions, special offers, and new product launches. Ideate and create assets to support these campaigns
Coordinate with external partners to manage giveaways with creative director (create content, facilitate content distribution with partners, manage all back end organization of prizes, winners, contact info, list delivery, partner communication, etc)
Liaise with external agencies as needed to manage projects such as print collateral, PPC ads, etc
Qualification
Required
Minimum of 2 years graphic design and marketing experience
Proficient in Adobe Creative Suite and Klaviyo
Must have strong typography, composition and layout skills
Knowledge of and interest in social media platforms and trends
Strong organizational skills with the ability to manage multiple projects and meet deadlines
Exceptional communication skills both written and verbal
Entrepreneurial attitude with a desire to contribute to the improvement of your role
Strong project management skills with a keen sense of time management, appropriate sense of urgency, and a high level of organization
Problem solver with an innovative spirit
Able to work independently, or cross functionally within a team
Preferred
Experience with Shopify a plus
Benefits
Two weeks paid vacation
Health and Dental insurance after 90 days
Summer Fridays
On site secure parking
Seasonal product allowance
Dog friendly office
Flexible work hours plus work from home flexibility
A positive and supportive work environment
Company
Intentionally Blank
“INTENTIONALLY ___________.” was created in 2014 in Los Angeles and can currently be shopped globally on the shelves and sites of top retailers, taste makers, and prime market influencers.
Funding
Current Stage
Early StageCompany data provided by crunchbase