Thermo Fisher Scientific · 5 hours ago
Product Marketing Director
Cambridge, MA
Full-time
Onsite
Director/Executive
$160K/yr - $220K/yrThermo Fisher Scientific is a company dedicated to enabling customers to make the world healthier, cleaner, and safer. They are seeking a strategic-minded Product Marketing Director to drive their leadership in the digitally automated laboratory space by unifying customer engagement and product innovation to create scalable lab solutions.
Research
Responsibilities
Drive the vision and Strategic Plan ( STRAP ) process by defining long-term strategic market focuses, portfolio recommendations with Product Managers and go-to-market approach with Sales over a five-year horizon
Ensure proper alignment of the strategy with business goals , market trends and customer's needs by conducting segmentation based on application, customer type, geography and quantifying Total Addressable Market and Serviceable Addressable Market ( TAM and SAM )
Lead market research, competitive intelligence , and customer insights to identify emerging opportunities and determine market size, drivers and barriers
Develop and implement Annual Operating Plan ( AOP ) commitments and ensure long-term profitable segment growth
Orchestrate strategic customer engagements (e.g. Voice of Customer - VoC ) with input from Subject Matter Experts (SME's) across Lab Automation, Digital Science, and other divisions
Build and articulate business cases , opportunity assessment and value propositions that highlight the benefits of connected physical and data workflows including AI-enabled capabilities. Provide data-driven recommendations to inform Go/No-GO decisions and prioritize initiatives based on impact and strategic value
Drive strategic and technical collaboration between DSAS and third-party partners to leverage best-in class technologies aligned with overall DSAS strategy
Champion a growth mindset and support organizational change initiatives by guiding teams through strategic transitions and promoting data-driven decision-making
Foster a culture of excellence, innovation, and professional growth, promoting high performance and cross-functional collaboration
Identify risks that may impact strategy execution and develop mitigation plans to ensure business continuity and success
Serve as the customer-facing extension of Product Management by synthesizing market requirements into actionable software development priorities
Influence the DSAS product roadmap through alignment of customer insights with LDA sector and broader Thermo Fisher digital strategy
Translate customer insights (VoC) into clear product requirements and formalize them in the Market Requirement Document ( MRD ) as per Thermo Fisher process
Understand and apply the DSAS New Product Introduction (NPDI) process as per gate's objectives owned by PMM
Partner with Product Management to convert customer needs into engineering-ready user stories and solution blueprints, accelerating handoff to R&D for COTS (Commercial Off-The-Shelf) products (SDLC)
Partner with Solution team to speed innovation
Drive Go-To-Market readiness through sales enablement, onboarding programs, and creation of commercial tools (playbooks, pitch decks, battlecards
Partner with marketing to build proper marketing campaigns that support product launches and commercial acceleration
Deliver sales training and ensure commercial teams are equipped for effective customer engagement including competitive updates, use-case insights, and market guidance
Monitor adoption, customer feedback , and commercial performance to refine strategies
Develop a" Automated Digital Lab Solution" Consulting Strategy that accelerates customer transformation including digital lab assessments, workflow redesign, automation feasibility and integration planning
Develop and scale the Lab Transformation Consulting practice, delivering value analyses, maturity assessments, and digital transformation roadmaps
Establish standardized consulting methodologies, frameworks, and best practices for digital lab engagements
Mentor a multi-disciplinary consulting team (consultants, solution architects, workflow specialists, project managers)
Develop internal knowledge assets including playbooks, templates, case studies, and reusable tools
Collaborate with Technical Sales, Services & Support, and Customer Support to co-develop integrated solution proposals and architectures
Ensure strong win rates and successful project delivery across consulting engagement
Qualification
Required
Accomplished, strategic-minded Product Marketing Director (PMD) to accelerate leadership in the digitally automated laboratory space
Unify strategic customer engagement, technical and product innovation to transform market goals into scalable, repeatable digital lab solutions
Drive the DSAS strategy in close collaboration with multiple Thermo Fisher business units
Lead cross-functional initiatives that connect sales, technical sales, professional services, customer support, product management, and marketing
Drive the vision and Strategic Plan (STRAP) process by defining long-term strategic market focuses
Ensure proper alignment of the strategy with business goals, market trends and customer's needs
Conduct segmentation based on application, customer type, geography and quantifying Total Addressable Market and Serviceable Addressable Market (TAM and SAM)
Lead market research, competitive intelligence, and customer insights to identify emerging opportunities
Develop and implement Annual Operating Plan (AOP) commitments and ensure long-term profitable segment growth
Orchestrate strategic customer engagements (e.g. Voice of Customer - VoC) with input from Subject Matter Experts (SMEs)
Build and articulate business cases, opportunity assessment and value propositions
Drive strategic and technical collaboration between DSAS and third-party partners
Champion a growth mindset and support organizational change initiatives
Foster a culture of excellence, innovation, and professional growth
Identify risks that may impact strategy execution and develop mitigation plans
Serve as the customer-facing extension of Product Management
Influence the DSAS product roadmap through alignment of customer insights
Translate customer insights (VoC) into clear product requirements
Understand and apply the DSAS New Product Introduction (NPDI) process
Partner with Product Management to convert customer needs into engineering-ready user stories
Partner with Solution team to speed innovation
Drive Go-To-Market readiness through sales enablement and onboarding programs
Partner with marketing to build proper marketing campaigns
Deliver sales training and ensure commercial teams are equipped for effective customer engagement
Monitor adoption, customer feedback, and commercial performance
Develop an 'Automated Digital Lab Solution' Consulting Strategy
Develop and scale the Lab Transformation Consulting practice
Establish standardized consulting methodologies, frameworks, and best practices
Mentor a multi-disciplinary consulting team
Develop internal knowledge assets including playbooks, templates, case studies, and reusable tools
Collaborate with Technical Sales, Services & Support, and Customer Support
Benefits
A choice of national medical and dental plans, and a national vision plan, including health incentive programs
Employee assistance and family support programs, including commuter benefits and tuition reimbursement
At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy
Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan
Employees' Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount
Company
Thermo Fisher Scientific
The world leader in serving science To serve science, Thermo Fisher Scientific needs to stay ahead of it, we need to anticipate customer needs.
10001+ employees
H1B Sponsorship
Thermo Fisher Scientific has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (272)
2024 (224)
2023 (233)
2022 (342)
2021 (315)
2020 (227)
Funding
Current Stage
Late StageLeadership Team
Heather Stewart
HR Business Partner - Global Enterprise Services
Laura Green
Associate Human Resources Business Partner
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