Sealed Air Corporation · 8 hours ago
Director, Product Marketing
Charlotte, NC
Full-time
Onsite
Director/Executive
7+ years expSealed Air Corporation designs and delivers packaging solutions that protect essential goods transported worldwide. As the Director of Product Marketing, you will drive P&L performance, strategy development, and cross-functional team leadership to solve critical customer packaging problems and achieve revenue and profitability goals.
Consumer GoodsE-CommercePackaging ServicesRetail
Responsibilities
Developing and executing a comprehensive marketing strategy and product roadmap to achieve revenue and profitability goals
Managing the product P&L by allocating resources to maintain a market-leading, cost-effective portfolio, including pricing, product development, and promotional strategy
Owning the development and execution of the long-term product and marketing strategy
Collaborating with Sales, Innovation & Development, and Supply Chain to ensure alignment and drive profitable growth
Leveraging Packaging Application Centers and Design Engineers to solve customer packaging challenges and accelerate profitable growth
Define and maintain a multi‐year product roadmap for integrated equipment, substrates, parts, and after‐market services that aligns with overall corporate strategy and customer needs
Conduct market, competitive, and technology trend analyses to identify emerging opportunities and risks in film, paper, and machinery segments
Build business cases for new offerings—evaluating total addressable market, revenue potential, cost to serve, and ROI
Own the end to end product lifecycle, from requirements gathering through launch, sustainment, and end of life
Prioritize feature enhancements, cost reduction programs, and service improvements based on quantitative value drivers (e.g., margin expansion, uptime, customer satisfaction)
Manage portfolio rationalization to balance innovation investment against legacy product profitability
Serve as the primary liaison with internal engineering, external OEM partners, and key suppliers to ensure alignment on product specifications, quality, and delivery
Negotiate and manage technical contracts, component sourcing agreements, and aftermarket service-level agreements
Coordinate field trials, pilot installations, and customer acceptance testing for complex equipment solutions
Set pricing strategy across equipment, substrates, and parts & service offerings to optimize margin and win rates
Develop sales tools, technical collateral, ROI calculators, demo kits, training modules, and web content to empower direct and channel sales teams
Partner with marketing communications to craft value propositions, case studies, white papers, and targeted campaigns
Lead cross functional teams (R&D, operations, supply chain, service, finance) in Agile or Stage Gate product development processes
Drive go to market plans, launch readiness checklists, and post launch performance reviews
Institute clear processes and governance to ensure product management focus remains on value added marketing activities (versus ad hoc operational tasks)
Qualification
Required
Bachelor's degree in Mechanical/Industrial Engineering, Materials Science, or related STEM field
MBA strongly preferred
7+ years in B2B product management of technical, capital‑intensive equipment or systems (e.g., manufacturing machinery, OEM solutions)
Demonstrated track record managing integrated product portfolios including hardware, consumables, and service offerings
Hands‑on experience with contract negotiation, aftermarket service models, and channel partnerships
Ability to travel up to 40% for customer visits, trade shows, and partner workshops
Proficiency with product lifecycle management (PLM) tools, CRM systems, and data analytics platforms
Benefits
Relocation: Yes
Company
Sealed Air Corporation
Sealed Air is in business to protect, to solve critical packaging challenges, and to make our world better than we find it.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$1.16B2025-11-17Post Ipo Debt
2025-11-17Acquired
2024-06-17Post Ipo Debt· $396M
Leadership Team
Patrick Kivits
CEO
Sam Marfatia
Director Strategic Marketing
Recent News
GlobeNewswire
2026-01-20
Company data provided by crunchbase