NetSuite · 1 month ago
Product Marketing Manager – Oracle AI Data Platform
United States
Full-time
Remote
Senior Level
$119K/yr - $252K/yr
6+ years expNetSuite is a world leader in cloud solutions, and they are seeking a Product Marketing Manager for their AI Data Platform. The role involves defining positioning and messaging for the product, driving demand, and collaborating across various teams to ensure market impact.
Cloud ComputingComputerCRMiOSSaaSSoftware
No H1B
Responsibilities
Create clear, differentiated messaging AI Data Platform addressing business buyers, stakeholders, like the CDO and other CXOs, and technical influencer personas like AI Developers, Data Engineers
Continuously refine messaging based on roadmap evolution, competitive shifts, and market feedback
Develop and maintain buyer and influencer personas based on research, behavioral data, market trends, and sales insights
Ensure consistent positioning across all touchpoints—including Oracle.com, field marketing, sales assets, and analyst reports
Define launch strategy and asset BOM for every product release, including launch Tier designation (1, 2, or 3)
Own GTM planning an execution for launches for AI Data Platform, aligning with cross-functional teams
Identify asset gaps and oversee timely creation of launch content such as webpages, datasheets, blogs, sales decks, and demo scripts
Track GTM performance through KPIs including engagement, pipeline generation, and analyst impact
Monitor competitor capabilities, positioning, and messaging to proactively address objections and highlight Oracle’s differentiators
Leverage analyst research to extract insights on market trends, competitor strengths/weaknesses, and Oracle’s perceived position, informing messaging, GTM plans, and content strategy
Collaborate with sales enablement teams across organizational pillars (e.g., Apps groups) to deliver aligned, high-impact content
Integrate AIDP messaging and positioning into Apps enablement efforts
Review and refine enablement materials to ensure alignment of Oracle AI Data Platform messaging with other pillars like Database, Analytics and AI
Own and maintain sales assets in Seismic, ensuring content remains current, accurate, and aligned with messaging
Monitor Seismic analytics to identify high-performing content and apply insights to future asset development
Drive creation of content that fuels demand generation (blogs, videos, customer stories, eBooks, infographics, social assets, etc.)
Manage the Oracle.com experience for AI Data Platform, including Tech pillar pages and contributions to Apps pages
Partner with Paid Media and SEO/GEO/AEO teams to optimize visibility and search performance
Contribute to social media calendars to support launches, campaigns, and product narratives
Support executive keynotes, AI World/AI World Tour sessions, and major event storytelling through compelling content and visuals
Lead and contribute to customer nominations, story building and reference programs in partnership with customer advocacy teams
Support executive keynotes, AI World/AI World Tour sessions, and major events with polished narratives and content
Measure marketing effectiveness using tools such as Eloqua, Adobe Analytics, Sprinklr, YouTube Analytics, Seismic, and field feedback
Maintain a tight feedback loop with Product Management and regional field teams to ensure content remains relevant and impactful
Help manage social channels (LinkedIn, X/Twitter, YouTube) with regular, strategic publishing aligned to product priorities
Execute the social media calendar, integrating launches, thought leadership, customer stories, and industry trends
Create or curate social assets (copy, graphics, short videos) with content and design teams
Monitor channel performance through Sprinklr and refine content/timing based on analytics
Coordinate with Paid Social teams to amplify high-value posts or campaigns
Maintain consistent brand voice and serve as a point of contact for cross-functional social initiatives
Qualification
Required
6 to 10+ years of product marketing experience
Strong base of product marketing experience including messaging and positioning of B2B tech products
Strong experience and understanding of AI, its use cases, and applications in a business context
Ability to create clear, differentiated messaging for AI Data Platform addressing business buyers and technical influencer personas
Experience in developing and maintaining buyer and influencer personas based on research, behavioral data, market trends, and sales insights
Ability to define launch strategy and asset BOM for every product release
Experience in GTM planning and execution for product launches
Ability to monitor competitor capabilities, positioning, and messaging
Experience in collaborating with sales enablement teams to deliver aligned, high-impact content
Ability to drive creation of content that fuels demand generation
Experience in measuring marketing effectiveness using tools such as Eloqua, Adobe Analytics, Sprinklr, YouTube Analytics, Seismic, and field feedback
Experience in managing social channels with regular, strategic publishing aligned to product priorities
Benefits
Medical, dental, and vision insurance, including expert medical opinion
Short term disability and long term disability
Life insurance and AD&D
Supplemental life insurance (Employee/Spouse/Child)
Health care and dependent care Flexible Spending Accounts
Pre-tax commuter and parking benefits
401(k) Savings and Investment Plan with company match
Paid time off: Flexible Vacation is provided to all eligible employees assigned to a salaried (non-overtime eligible) position. Accrued Vacation is provided to all other employees eligible for vacation benefits. For employees working at least 35 hours per week, the vacation accrual rate is 13 days annually for the first three years of employment and 18 days annually for subsequent years of employment. Vacation accrual is prorated for employees working between 20 and 34 hours per week. Employees working fewer than 20 hours per week are not eligible for vacation.
11 paid holidays
Paid sick leave: 72 hours of paid sick leave upon date of hire. Refreshes each calendar year. Unused balance will carry over each year up to a maximum cap of 112 hours.
Paid parental leave
Adoption assistance
Employee Stock Purchase Plan
Financial planning and group legal
Voluntary benefits including auto, homeowner and pet insurance
Company
NetSuite
NetSuite is cloud computing company dedicated to delivering business applications over the internet.
Founded in 1998Redwood Shores, California, USA
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$157.79MKey Investors
Meritech Capital PartnersTako VenturesStarVest Partners
2016-07-28Acquired
2007-12-20IPO
2007-02-05Secondary Market· $17.87M
Leadership Team
Brian Chess
SVP Technology and AI
E
Eli Johnson
Vice President, Global Sales Productivity
Recent News
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