Data Clean · 1 day ago
Manager, Marketing
Charlotte, NC
Full-time
Onsite
Mid LevelPromera is a leading provider of critical environment management solutions for mission critical environments. The Marketing Manager will be responsible for planning and executing digital marketing programs, integrated campaigns, and lead generation initiatives that support the company's growth objectives.
Data CenterDatabaseProfessional Services
Responsibilities
Manage Promera’s digital marketing efforts including email marketing and organic social
Partner with a third party for website optimization and paid media
Manage marketing automation and CRM integration to support lead capture, scoring, and nurturing
Plan and execute integrated marketing campaigns aligned to business priorities, industry events, and sales initiatives
Develop campaign messaging, timelines, and asset requirements in collaboration with internal teams and external partners
Support brand consistency across all campaigns and channels
Design and implement lead generation strategies targeting enterprise and technical decision-makers
Partner with sales to align on target accounts, lead quality, and pipeline goals
Support account-based marketing initiatives where appropriate
Support product or service launches, events, and promotional initiatives
Collaborate on the creation of marketing content, including case studies, landing pages, email copy, and proposal/presentation materials
Ensure messaging clearly communicates Promera’s value proposition and technical expertise
Create and manage internal communications content, including announcements, presentations to support alignment and change initiatives
Track, analyze, and report on marketing metrics (open rates, CTRs, conversions, etc.)
Use data and insights to recommend improvements and inform future marketing strategies
Qualification
Required
Hands-on experience in digital marketing programs and integrated campaigns
Experience in lead generation initiatives
Ability to work closely with sales, operations, and leadership
Experience in managing email marketing and organic social efforts
Experience in website optimization and paid media
Knowledge of marketing automation and CRM integration
Experience in planning and executing integrated marketing campaigns
Ability to develop campaign messaging, timelines, and asset requirements
Experience in designing and implementing lead generation strategies
Ability to partner with sales to align on target accounts and lead quality
Experience in supporting account-based marketing initiatives
Ability to collaborate on the creation of marketing content
Experience in tracking, analyzing, and reporting on marketing metrics
Ability to use data and insights to recommend improvements
Preferred
Experience in a growth-oriented, service-based environment
Experience in supporting product or service launches, events, and promotional initiatives
Experience in creating internal communications content
Company
Data Clean
Promera, formerly Data Clean, delivers technical solutions for digital and controlled environments, including data centers and cleanrooms.
Founded in 1979
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2022-11-08Acquired
Leadership Team
Richard Hill
President & COO
Michael Gumiela
Chief Revenue Officer (CRO)
Recent News
2025-02-25
2024-12-18
Company data provided by crunchbase