PetSmart Charities · 5 hours ago
Senior Manager, Brand Creative
US-AZ-Phoenix
Full-time
Hybrid
Senior Level
6+ years expPetSmart Charities is dedicated to creating meaningful experiences for pets and their families. The Senior Manager, Brand Creative will lead and elevate brand campaigns, ensuring exceptional brand storytelling while managing a team of designers and art directors.
AssociationNon Profit
Responsibilities
Lead and elevate brand campaigns, seasonal storytelling, special projects and evergreen brand moments across digital and physical channels
Partner closely with the Creative Director to define, protect, and evolve PetSmart’s brand look, feel, and creative standards
Actively lead and participate in brainstorming and creative sessions, shaping ideas into clear, executable concepts
Serve as a hands-on creative lead, designing work, strategically conceptualizing campaigns and art-directing photography and video from concept through post-production
Own creative quality, consistency, and storytelling excellence across all brand work
Act as a trusted creative and brand expert and Creative Director proxy when needed—leading reviews, presentations, and partner discussions
Partner with the Creative Director to communicate and reinforce brand and visual standards with marketing and business partners, while supporting governance of external agencies and production partners
Collaborate deeply with Copy, Digital Creative, Store Creative, Marketing, Merchandising, and eCommerce teams to ensure holistic campaign alignment
Build strong relationships with photographers, producers, stylists, editors, and external partners
Lead, mentor, develop, and allocate work for 2 – 5 designers and art directors, fostering a culture of ownership, accountability, and creative ambition
Manage multiple high-profile projects simultaneously while balancing speed, quality, and brand integrity
Champion operational excellence by driving more AI utilization, automation, and modern production workflows to improve efficiency and scale
Stay ahead of cultural, retail, and design trends—keeping PetSmart’s brand work fresh, relevant, and differentiated
Qualification
Required
6–10+ years of creative experience in retail, lifestyle, or consumer brands
4+ years leading or managing creative teams (Senior Manager, Associate Creative Director)
Proven experience creating, evolving, and extending cohesive visual systems that scale across campaigns, brand identities, and style guides
Strong portfolio demonstrating brand-defining ideas, designs, photography, video, and campaign work
Expert in Adobe Creative Suite, presentation software; working knowledge of Figma, and modern production tools
Excellent communication, storytelling, and executive-level presentation skills
Proven ability to balance creative vision with operational rigor
Demonstrated interest in growth toward Creative Director role. You're willing to put in the hard work
Preferred
Working experience with AI-enabled creative workflows and emerging technologies strongly preferred
Benefits
Pet-friendly environment, bring your pets to work and enjoy the on-site dog park!
On-Site Events & Adoptions, enjoy community-building opportunities, including pet adoption days, seasonal celebrations, family events, art events, & holiday festivals
"Top Dog" gym with equipment, fitness classes, massage therapists, personal trainers, and wellness spaces
"Sit & Stay" Café serving fresh breakfast and lunch options, snacks, & more
"Lil Paws" NAEYC-accredited onsite childcare facility providing high-quality early education
Paid Volunteer Opportunities to spend time doing good for causes close to heart
Print Center and Business Services, Dry Cleaning, Mother's Rooms, Sustainable Infrastructure & more
Company
PetSmart Charities
PetSmart Charities They Save Pets In Your Community.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Aimee Gilbreath
President
Recent News
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