DBS Bank · 3 days ago
Acquisition Marketing
DBS Bank is a leading bank in Asia, seeking a Senior Acquisition Marketing professional to drive customer acquisition and growth. The role involves developing innovative marketing strategies, analyzing market trends, and collaborating with cross-functional teams to optimize marketing campaigns.
BankingFinanceFinancial Services
Responsibilities
Develop and execute innovative acquisition marketing strategies to drive new customer acquisition and growth for the bank's products and services
Analyze customer data and market trends to identify opportunities and optimize marketing campaigns
Collaborate with cross-functional teams, including product, digital, and analytics, to deliver integrated marketing solutions
Monitor and report on the performance of marketing campaigns, and continuously optimize to improve results
Stay up-to-date with industry best practices and emerging marketing technologies to enhance the bank's acquisition efforts
Qualification
Required
Minimum 10 years of experience in marketing or a related field
Proven track record of developing and executing successful customer acquisition campaigns across various channels
Strong analytical and data-driven mindset, with the ability to interpret and leverage customer insights
Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams
Proficient in the use of marketing automation tools, analytics platforms, and digital marketing technologies
Company
DBS Bank
DBS Bank is a digital banking firm that offers consumer, SME, and corporate banking services.
Funding
Current Stage
Public CompanyTotal Funding
$3.99B2025-08-25Post Ipo Debt· $489.41M
2025-03-14Post Ipo Debt· $2B
2023-09-06Post Ipo Debt· $1.5B
Recent News
2026-01-23
Company data provided by crunchbase