Deloitte · 4 hours ago
US E- ES Lead, Sponsorship Marketing Strategy, US Sponsorships, Colorado
Colorado Springs, CO
Full-time
Hybrid
Mid, Senior Level
$80K/yr - $165K/yr
7+ years expDeloitte is a leading professional services firm seeking a strategic and creative-minded marketer to enhance their sponsorship portfolio. The role involves supporting the sponsorship team by assessing sponsorship investments, driving activation strategies, and collaborating with stakeholders to optimize sponsorship insights and measurement.
AccountingConsultingFinancial ServicesLegalProfessional ServicesRisk Management
No H1B
Responsibilities
Support ongoing assessment of Deloitte's current and future sponsorship investments, including:
Development of evaluation and valuations of new opportunities
White space analysis
Maintaining database of inquiries
Support areas of negotiation process of new opportunities and renewals, including asset identification
Build, maintain, monitor and optimize ongoing sponsorship insights to help inform sponsorship activation strategy, portfolio strategy, and real-time assessment. Areas include:
Syndicated research on target audiences related to sponsorships
Ongoing competitive research and insights
Assessment and implementation of vendors to support logo analysis and other bespoke measurement
Collaborate closely with Senior Manager, property leads and other stakeholders on overall sponsorship measurement and ongoing reporting
Manage key existing activations that run across multiple sponsorships (e.g., sports AOI newsletters, Sponsorship Spotlight)
Maintain ongoing calendar of full sponsorship activation, while keeping a pulse on areas of saturation and opportunity
In accordance with ongoing strategic approach, develop and activate new cross-sponsorship strategic campaigns, tactics & initiatives
Determine areas of opportunity to pull through specific sponsorships to activate around other sponsorships
Work together with Sponsorship Activation & Portfolio Strategy Leader and sponsorship-specific team members to develop initial overarching activation strategy and plan for the year or season across all current and future areas of the sponsorship portfolio including soccer, tennis, golf, Olympics and Paralympics, motorsports, and culinary
For net new sponsorships, support overall onboarding and initial activation planning and production
Lead additional projects and initiatives
Support ongoing leadership requests
Qualification
Required
Minimum 7 years of experience in sports or sponsorships
Proven experience in strategic marketing, project management, and integrated marketing
Strong creative thinking and problem-solving skills; ability to manage multiple projects and deadlines; excellent attention to detail
Passion for sponsorship, brand and marketing disciplines, with strong writing and collaboration skills
Passion for sports and understanding of sports marketing
High level of comfort with ambiguity and fluid priorities; ability to manage multiple and complex threads of work; ability to work in a virtual environment
Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future
Benefits
You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.
Company
Deloitte
Deloitte is a business consulting company that offers audit, consulting, financial advisory, and tax services.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Anne Muraya
Chief Executive Officer - East Africa
Joe Ucuzoglu
Global Chief Executive Officer
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