Senior Marketing Specialist, Retail jobs in United States
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CHS Inc. · 5 hours ago

Senior Marketing Specialist, Retail

CHS Inc. is a leading global agribusiness owned by farmers, ranchers and cooperatives across the United States that provides grain, food and energy resources to businesses and consumers around the world. The Senior Marketing Specialist will execute marketing initiatives supporting Cenex® retail operators, focusing on payments, loyalty, and product strategies while ensuring effective communication and collaboration across various stakeholders.

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Responsibilities

Develop, implement, and execute integrated B2B and B2C marketing programs, campaigns, and communications that support Cenex® retail operators, with a primary focus on payments, loyalty programs, and Cenex in-store product strategies
Serve as a payments marketing lead, supporting communications related to programs such as the Cenex Voyager® fleet card and Cenex gift cards, as well as ongoing operational communications including program enhancements, point of sale information, and promotional opportunities for Cenex retailers
Lead marketing support and execution for loyalty, including the Cenex base program, limited-time new-to-brand offers, and ongoing education and communications that help retailers understand program value, drive enrollment, and activate loyalty marketing at the store level
Lead marketing execution for product adoption initiatives, including the development of a net-new marketing and communications framework to drive adoption of Cenex premium diesel, lubricants, and propane within c-store operations
Support marketing and education efforts for Cenex TOP TIER™ gasoline, including development of materials that clearly articulate the value of TOP TIER as a differentiator, educate retailers on benefits, and help retailers communicate those benefits to consumers to drive traffic and loyalty
Manage vendor relationships and partner with key contacts to oversee production of marketing tools that increase product awareness across payments, loyalty, and product marketing
Manage internal and external relationships, ensuring programs and promotions are fully optimized
Partner with internal stakeholders to ensure marketing programs are aligned with business objectives and retailer needs
Coordinate program timelines, deliverables, and approvals to ensure accurate, compliant, and on-time execution of marketing initiatives
Track and evaluate program performance and engagement metrics, using insights to refine communications, improve adoption, and maximize impact
Craft and deploy communications for multiple audiences (jobbers, retailers, internal sales teams, etc.) across traditional and digital platforms
Collaborate closely with sales leadership and training teams to develop educational materials, toolkits, and talking points that support sales conversations and retailer onboarding
Partner with training teams and sales leadership to support training efforts and materials
Serve as a point of contact for marketing-related questions and requests tied to payments, loyalty, retail media, and product initiatives, ensuring consistent messaging and alignment
Ensure all marketing materials and communications adhere to Cenex brand standards, trademark requirements, and applicable regulatory and compliance guidelines
Partner with CHS legal, brand, and compliance teams to review program terms, communications, and marketing assets prior to launch
Maintain accuracy and consistency across all retailer-facing and consumer-facing materials

Qualification

B2B marketingStrategic marketing communicationsProduct marketingMicrosoft OfficeProject managementWritten communicationVerbal communicationCollaborationProblem-solving

Required

High School diploma or GED
4+ years of experience in Communications and/or Marketing

Preferred

Bachelor's degree in Communications, Marketing, Journalism, Business, Public Relations, English, or a related field
Significant experience in corporate marketing communications, public relations, advertising, or media
Demonstrated ability to develop and execute strategic marketing communications and product marketing plans across multiple simultaneous initiatives
Experience with B2B and partner-facing marketing, including operational communications, strategic growth initiatives, and new product or program launches in industries such as payments, loyalty, or other transactional products
Skilled in creating clear, actionable messaging and educational content, with strong written and verbal communication abilities
Strong cross-functional collaborator with experience partnering with sales, product, operations, and technical teams to drive alignment and adoption
Proficient in Microsoft Office (PowerPoint, Word, Excel) with experience in project management, content creation, CRM tools, and marketing data usage
Demonstrates strong independent judgment, problem-solving ability, and ownership of complex programs using data and stakeholder input
Pre-employment screenings may be required and can include drug, criminal, motor vehicle, physical requirement assessments, and FMCSA Clearinghouse checks depending on position requirements

Benefits

Medical
Dental
Vision
Wellness programs
Life insurance
Health and dependent care spending accounts
Paid time off
401(k)
Pension
Profit sharing
Short- and long-term disability
Tuition reimbursement
Adoption assistance

Company

CHS Inc.

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CHS Inc. (www.chsinc.com) is a leading global agribusiness owned by farmers, ranchers and cooperatives across the United States.

Funding

Current Stage
Late Stage

Leadership Team

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Olivia Nelligan
Executive Vice President, Chief Financial Officer & Chief Strategy Officer
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Ezequiel Simmermacher
Director Operational Excellence
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Company data provided by crunchbase