TeamPeople · 3 days ago
Brand Manager
Ewing, NJ
Full-time
Hybrid
Senior Level
$51/hr - $54/hr
5+ years expTeamPeople is an organization dedicated to providing superior customer service, and they are seeking a Brand Manager to lead the execution of integrated marketing strategies for brand growth. The Brand Manager will work cross-functionally to support brand planning, product launches, and day-to-day brand management activities while ensuring alignment with overall brand strategy and data-driven insights.
Staffing Agency
Responsibilities
Lead execution of the brand’s integrated marketing plan, ensuring consistency with brand strategy and brand communication plan
Work with the SBM and Licensing Director to support the relationships with Licensors, develop partnerships with licensees, and report on business results. Be accountable for the execution of specific brand activities (e.g. consumer and trade promotion activities, social media, Cause Marketing, Event Marketing, Artwork, MSE Management, etc.)
Lead operations in the launch of new products, product upgrades, and new packaging alongside a cross-functional team
Assist in developing brand strategies to drive brand growth in a growing category
Co-Lead the day-to-day operational activities, including forecasting, monthly health of business reporting, and brand financial plans
Assist in developing presentations internally and externally to customers across all classes of trade
Develop in-depth understanding and become a “Category Expert” with a strong understanding of the competitive environment in which our brands compete
Qualification
Required
Excellent analytical skills and experience with category analysis and forecasting
Familiarity with common consumer marketing research tools and techniques such as Nielsen or IRI data
Strong project management skills and communication skills (written, verbal, presentation, and interpersonal)
Problem solving/ solution-oriented mindset
BA/BS required; MBA strongly preferred
5+ years in Marketing (CPG, OTC, Cosmetics)
Benefits
Medical
Dental
Vision
Spending accounts
Life insurance
Voluntary plans
Participation in a 401(k) plan
Company
TeamPeople
From the highly creative to the intrinsically technical, our passion is building successful communications teams world-wide with our flexible and scalable approach.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2017-09-11Acquired
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