Easol · 1 day ago
Revenue & GTM Operations Manager (New York)
NYC Metro Area
Full-time
Hybrid
Mid Level
3+ years expEasol is the operating system for the Experience Commerce market, aiming to become a category leader in a $300bn+ space. The Revenue & GTM Operations Manager will own the GTM operating system, ensuring efficient lead-to-revenue processes and providing analytics to drive revenue growth.
LeisureSoftwareTravel
Responsibilities
Own HubSpot as the system of record for GTM operations: lifecycle stages, objects/fields, governance, automation standards, permissions, and change management
Maintain clean integration and tracking standards across GA4, ad platforms, enrichment tools, and any sales tooling
Own lead management end-to-end: capture, enrichment, de-dupe, routing, SLAs, handoffs, and feedback loops with Sales
Define and maintain funnel definitions and stage exit criteria (MQL/SQL/SAO, opportunity stages, close lost reasons, etc.)
Drive pipeline hygiene: required fields, stage integrity, close date quality, next-step compliance, and consistent qualification data
Own GTM reporting and dashboards across funnel conversion, velocity, pipeline coverage, source attribution QA, and performance by segment
Establish operating rhythms (weekly pipeline reviews, SLA adherence reporting, funnel health checks) to drive accountability with Sales and Growth
Testing and improving funnel stages, qualification criteria, and routing logic
Improve forecasting accuracy by ensuring the CRM reflects reality: stage consistency, close date hygiene, amounts, pipeline coverage metrics, and risk flags
Partner with commercial finance on forecast needs, but own the upstream system/process inputs
Partner with the Growth Marketing Manager to ensure campaign tracking standards, UTMs, and lifecycle mapping are correct and consistent
Partner with Sales Leadership to optimize process, identify bottlenecks, and implement improvements that increase conversion and reduce cycle time
Collaborate with leadership on ICP definitions, segmentation, and territory/account models where relevant
Own the Experience Index (our AI-driven sales database) as a GTM data asset: definitions, taxonomy, governance, and ongoing maintenance
Build and manage automated workflows to enrich ICP accounts and contacts; ensure data flows reliably into HubSpot and downstream tools
Maintain data quality standards and resolve enrichment exceptions
Partner with Sales and Growth to operationalize ICP segmentation into workable lists, routing logic, and prioritization for outbound and marketing audiences
Track and report on coverage, accuracy, and impact of the Experience Index/enrichment on funnel performance (e.g., acceptance rate, conversion, pipeline velocity)
‘Deal desk’ ownership includes governance of approval and discount workflows with stakeholders in CS, Sales and Marketing
Co-ownership of Customer Success workflows, including Solutions and Event Operations systems
Guide best in class CRM practises including QA of existing processes, tooling and training sales, CS on CRM workflows, reporting streams
Qualification
Required
3-5+ years of experience working in Rev Ops / GTM functions. Some of that will have been in a scale-up / high-growth / tech environment
Experience in SaaS, Marketplace and / or Fintech/payments business models would be a plus
Great communication skills - you'll have to work closely with internal as well as external stakeholders who are not always financially proficient or comfortable with data; being able to translate their insights into data and learnings is central to this role's success
Top analytical skills, proficient in Internal systems, data analysis and manipulation (ideally able to use data queries)
You'll enjoy working in a fast-paced environment, where everyone rolls up their sleeves, and there is rarely an operating manual to follow (i.e. we figure a lot of stuff out as we go)
You'll need to be comfortable with rapid and frequent change, able to pivot accordingly and do so with gusto
Strong growth mindset - our ambition is for Easol to become a category-defining business, and to achieve that we will have to continuously learn and push boundaries
You're process-oriented and enjoy improving setups, documenting them, etc
You are passionate about experiences, travel and adventure - you're likely to spend your holidays kite surfing in Sri Lanka, hiking the Nepalese mountains or at an alternative music festival
Proven commercial acumen - you must be able to cut through noise and leverage data to derive commercial insights and drive value for the business
Benefits
You'll have real visibility of what's happening in the business. We have bi-monthly company meetings, where we all get together to discuss our wins, learning opportunities, our goals and direction
There is an open forum for you to have your say in what we do and how we do it. We empower our team to share their ideas - no egos here!
You'll have access to our incredible perks, such as a 'work from anywhere', where you can travel to a destination of choice and work remotely for up to 3 weeks a year, utilise our 'Thrive' allowance to pay for massages, gym classes, gigs or anything that helps you thrive!
We have Vitality healthcare, inclusive of optical, dental & audiological care.
In addition to that, we offer a monthly contribution towards your mobile phone contract, an annual personal development budget and support to choose your own equipment and a lot more!
You’ll have 33 days of holidays, inclusive of public holidays
Employees of all backgrounds and physical abilities will be supported by us in every way possible to thrive
Company
Easol
Easol is an online platform that develops event and experience software to market and sell bookings.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$29.62MKey Investors
Tiger Global ManagementNotion Capital
2021-12-08Series A· $25M
2021-03-04Series Unknown· $4.5M
2020-05-21Series Unknown
Leadership Team
Ben Simpson
Co-Founder & CEO
Lisa Simpson
Co-Founder & Chief Brand Officer
Recent News
technexus.com
2025-09-09
2025-04-26
Company data provided by crunchbase