WAKA Action 8 News · 1 week ago
Digital Media Coordinator
Montgomery, AL
Full-time
Onsite
New Grad, Entry LevelWAKA Action 8 News is looking for a passionate and talented Digital Media Coordinator to assist in digital operations across multiple departments. The role involves managing and creating content for news and advertising, as well as promoting station events and enhancing social media engagement.
AdvertisingMarketingNewsPublishingTelecommunications
Responsibilities
Pre-sale and post-sale exercises such as creation of sales presentation templates for events, promotions and sales packages
Production and creation of daily, weekly, and monthly graphics, posts, videos, reels, shorts, and other content for the WAKA website and social channels; knowledge of scheduling posts on all Social Media outlets. This will include both News content and Sales/Promotions content
Work with News management to create and publish news segments to the website for special promotions
Be proactive in content discovery as well as ideas for helping to grow social and website followers and engagement
Creation of ads to be used in targeted digital campaigns (i.e. banner ads, Facebook ads, etc)
Assist in promotion of station events including creating designated landing pages on WAKA.com, online and social content to help promote the events, design of signage for certain events, assist in designs for event t-shirts and giveaway items
Creation, execution, and fulfillment of station contests (contest page on website, social posts, contest functionality, occasional contact with contest winners)
Website and social pages management and updates
Create and interpret data analytics for website and social media traffic across WAKA digital platforms
Qualification
Required
Knowledge of digital media products and general knowledge of local media landscape
Highly organized and able to multitask in a fast paced environment
Excellent written and verbal skills
Attention to detail; strong execution and follow up skills; highly proficient in double and triple checking all work
Ability to handle multiple deadlines and priorities
Proficient use of Microsoft Office Suite
Bachelor's Degree in marketing, advertising, communications or a similar field
Experience with web design or Word Press
Graphic design experience is required
Social media content creation and management experience is required; strong familiarity and comfort with Meta (Facebook and Instagram)
Company
WAKA Action 8 News
WAKA Action 8 News covers Montgomery and Selma, Alabama, and surrounding areas.
Founded in 1985
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase