Jamieson Wellness Inc. · 5 hours ago
Associate Manager, Integrated Marketing – Influencers, Partnerships & Events
Irvine, CA
Full-time
Hybrid
Mid Level
$69K/yr - $90K/yr
3+ years expYoutheory, a leading brand of health and wellness supplements, is seeking an Associate Manager for Integrated Marketing. This role involves planning and executing marketing initiatives across influencer marketing, brand partnerships, and events, requiring strong organizational and communication skills.
Dietary SupplementsHealth CareManufacturingSupply Chain ManagementWellness
Responsibilities
Manage day-to-day communication with the influencer agency, ensuring clarity on timelines, deliverables, and expectations
Review agency recommendations and influencer lists; evaluate alignment with brand values, campaign objectives, and audience relevance
Select and recommend influencers aligned with brand and campaign priorities
Lead internal reviews and approvals for influencer content, ensuring brand, regulatory, and messaging alignment
Oversee execution through posting and content delivery
Track execution and performance; develop post-campaign recaps with insights, optimizations, and recommendations
Identify and lead outreach for brand partnership and collaboration opportunities aligned with campaign and brand priorities
Manage day-to-day communication and coordination with partner brands
Project manage partnership timelines, deliverables, and cross-functional alignment
Ensure partnership activations are executed consistently and on-brand
Track execution and performance; develop post-activation recaps with insights, learnings, and recommendations
Manage day-to-day communication with the events agency
Project manage end-to-end event planning tied to campaign objectives, including timelines, production schedules, logistics, and deliverables
Coordinate internal stakeholders and external vendors to ensure seamless execution
Serve as a key point of contact for hands-on, on-site event execution to ensure seamless, on-brand delivery
Track execution and performance; develop post-event recaps with insights and recommendations to inform future campaign executions
Translate integrated campaign strategy into clear, cohesive narratives across influencer programs, partnerships, and events
Write and refine briefs, feedback, recaps, and documentation that clearly articulate campaign intent, execution, and outcomes
Ensure all executions ladder up to a consistent campaign story across touchpoints
Synthesize complex activations into clear takeaways for internal teams, leadership, and partners
Partner with the Sr. Integrated Marketing Manager to build and evolve executional processes across influencer, partnership, and event initiatives
Maintain clear timelines, trackers, and documentation to support campaign execution and visibility
Ensure deliverables, approvals, and performance data are captured accurately and kept up to date
Flag risks, delays, or gaps in execution early, providing clear context to support decision-making
Partner closely with Social Media, Creative, and E-commerce teams to support integrated campaign execution
Communicate clearly and professionally with internal stakeholders and agency partners
Share learnings and insights to strengthen future campaign planning and execution
On-time, on-budget execution of assigned campaign initiatives
Influencer, partnership, and event deliverables executed vs. plan
Influencer content engagement (views, saves, shares)
Campaign-aligned reach and traffic contribution
Accuracy and consistency of trackers, timelines, and documentation
Quality and clarity of campaign recaps and insights delivered
Cross-functional and agency execution effectiveness
Qualification
Required
Bachelor's degree in Marketing, Communications, Business or a related field
3–5 years of experience in influencer marketing, brand partnerships, experiential marketing, or integrated marketing
Experience working with agencies and external partners
Strong storytelling and written communication skills, with the ability to synthesize campaigns into clear, compelling narratives
Strong project management and organizational skills with exceptional attention to detail
Sound judgment and the ability to manage multiple workstreams simultaneously
Comfortable operating in a fast-paced, cross-functional corporate environment
Wellness is part of your everyday lifestyle—not just a professional interest. You actively engage with health, fitness, nutrition, and wellness brands, creators, and communities, and bring a strong point of view on what feels credible, elevated, and effective in the space
Proactive, collaborative, and eager to make a difference in a growing wellness brand!
Benefits
Competitive salary, including discretionary performance-bases bonuses
Health Benefits (medical, dental, vision)
Life Insurance
401(k) Matching
Flexible Spending Accounts
Employee Assistance Program
Vacation Time
Employee Recognition Programs
Learning & Development
Work/Life Balance
Fun Company Events
Company
Jamieson Wellness Inc.
Jamieson Wellness is a leading branded manufacturer, distributor, and marketer of high quality natural health products.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
unknownKey Investors
DCP Capital
2023-02-23Post Ipo Equity
2017-07-07IPO
Leadership Team
Mike Pilato
President and Chief Executive Officer
Recent News
2025-11-08
2025-11-08
2025-10-22
Company data provided by crunchbase