NEOGOV · 11 hours ago
Digital Content Specialist - Promotional Specialist 13
Lansing, MI
Full-time
Onsite
Mid Level
$31.99/hr - $47.75/hr
4+ years expNEOGOV is seeking a dependable and motivated Digital Content Specialist to join the Michigan State Lottery team. This role is responsible for maintaining and optimizing digital content across the Lottery's digital channels, ensuring content accuracy and compliance while supporting digital personalization efforts.
GovTechHuman ResourcesInformation TechnologySoftware
Responsibilities
Maintaining and optimizing digital content across the Michigan Lottery’s owned digital channels, including the primary website, mobile applications, and the Retailer Wizard portal
Ensuring that all CMS-based content is accurate, compliant, and visually consistent
Supporting digital personalization efforts through Bloomreach
Acting as a bridge between Advertising and Promotions, Product Development and technical teams
Executing content updates, scheduling campaigns, and assisting in the setup of personalized or targeted user experiences
Acting as a liaison between the website/app vendor and the Lottery
Reviewing and budgeting development hours and sprints
Qualification
Required
Possession of a bachelor's degree in any major
Four years of professional experience, including two years equivalent to the experienced (P11) level or one year equivalent to the advanced (12) level
Preferred
Experience managing digital content across websites, mobile applications and/or portals
Experience managing digital content within the lottery, gaming, or other regulated entertainment industries
Experience and knowledge of the Web Content Accessibility Guidelines (WCAG)
Experience creating personalized digital experiences and/or using dynamic content to enhance the user experience
Benefits
Health, mental health, dental, vision, and life insurance coverage for the whole family.
No-cost life insurance at double your annual salary, paying up to $200,000.
No-cost vision insurance.
Disability coverage providing extended benefits and partial pay.
Supplemental pay and insurance during some military leaves.
15 to 35 paid personal days per year.
13 paid sick days per year.
12 weeks of paid parental leave after a birth or adoption.
Up to 14 paid holidays per year including New Year’s and Christmas Eve, Memorial and Labor Day, Thanksgiving, Veterans Day, and Juneteenth.
Up to 1 paid day of school and community leave annually.
401(k) and 457 enrollments offered to new hires with multiple investment options.
4% automatic contribution by the state for 401(k) plans.
Up to a 5% match for additional 401(k) account contributions.
State contributions fully vest after 4 years.
Funds may be rolled in from previous retirement accounts.
Alternate/Remote-Work Schedules for some positions.
Bonus and Longevity Pay Programs.
Tax-Advantaged Parking and Health Savings Accounts.
Public Service Loan Forgiveness Program Eligible Employer.
Tuition Reimbursement Program.
Professional Development.
Company
NEOGOV
NEOGOV is the leading provider of workforce management software uniquely designed for the public sector, education, and public safety.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$700MKey Investors
Warburg Pincus
2025-07-28Secondary Market· $700M
2025-07-28Acquired
2021-06-02Private Equity
Leadership Team
Shane Evangelist
CEO
Brandon McDonald
Head Of Marketing
Recent News
Canada NewsWire
2025-11-14
2025-11-14
Government Technology US
2025-10-31
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