Ecommerce Marketing Manager jobs in United States
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Search Solution Group · 18 hours ago

Ecommerce Marketing Manager

Search Solution Group is looking for an Ecommerce Marketing Manager to lead all eCommerce marketing initiatives for the Pool business unit. This role involves developing strategies to drive eCommerce growth and collaborating with various teams to achieve business goals while analyzing performance and optimizing campaigns.

ConsultingHuman ResourcesLegal
Hiring Manager
Lauren Mosley
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Responsibilities

Develops the eCommerce Strategy to deliver against growth ambitions; includes product assortment and launch plans, promotion strategy, PDP content, ratings/reviews, advertising, and competitive intelligence
Collaborates with cross-functional teams including sales, IT, customer service, finance, and logistics to align strategies and achieve business goals
Analyze eCommerce performance (sales, POS, market share), identify root causes, and recommend actions to improve results. Actively manages and optimizes eCommerce product page content, adhering to industry best practices
Develops and executes digital marketing campaign strategy to ensure brands remain top of mind across retail .com platforms; inclusive of developing budget recommendations and marketing mix across retailers and tactics to generate winning RoAS
Monitors and tracks pricing and promotion activities to understand trends across eCommerce platforms ensuring KIK maintains a competitive pricing and promotion strategy
Partner with Retailer .com marketing teams and third-party agencies to analyze and optimize advertising campaign performance
Stay up to date with industry trends, best practices, and emerging technologies to drive innovation and maintain a competitive edge

Qualification

ECommerce strategy developmentAmazonWalmart platformsDigital advertising campaignsData analyticsMicrosoft Suite proficiencyEntrepreneurial thinkingDecisivenessCommunication skills

Required

Bachelor's degree required; Marketing, Business Management or Data Analytics preferred
5 or more years of experience working in marketing, eCommerce or a related field
3 or more years of experience with Amazon and Walmart, and their vendor and marketing platforms required (Vendor Central, Retail Link & Supplier One); with an understanding of both 1P & 3P e-commerce. Platform tools and technologies to optimize opportunities and operational efficiencies
Experience developing, executing, and analyzing digital advertising campaigns; strong knowledge of associated KPIs, how they tie together and how to interpret results
Proficiency in directing and owning relationships with agency partners to executing and optimizing performance to deliver on business strategy across accounts
Significant Analytical experience, working with syndicated 3rd party data sources to interpret and report out trends in Sales, POS, Market share, and Marketing campaigns
Extensive experience with Microsoft Suite, specifically, Word, Excel and PowerPoint
Experience developing and presenting business performance and strategy to leadership teams and customer partners
Flexibility to travel (up to 10%)

Company

Search Solution Group

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Search Solution Group is a staffing and recruiting company that offers executive recruitment and headhunting services.

Funding

Current Stage
Growth Stage

Leadership Team

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Ashley Goldberg
Partner
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Chris Zanghi
Western New York Managing Partner
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Company data provided by crunchbase