Comrise · 4 hours ago
Digital Campaign Specialist
Malvern, PA
Contract
Hybrid
Mid Level
$25/hr - $30/hr
3+ years expComrise is seeking a Digital Campaign Specialist to support and execute multi-channel digital campaigns within their internal digital agency. This role focuses on ensuring high-quality campaign execution that enhances the digital customer journey and promotes the Healthineers brand and products.
Staffing & Recruiting
Hiring Manager
Angelika Fadriquela
Responsibilities
Consults on customer journey development, channel mix and artifacts, campaign or event landing page set-up, email campaign creation and flow, media placement, keyword research organic and paid. Participates actively in campaign kick-off meeting, ensures complete understanding of campaign brief, intent, and details
Accountable for ensuring quality and searchability of content and coordination of artifact development, campaign coding, creation of landing and event pages (as appropriate), set up emails and flow, search ads, vanity URLs/redirects
Consults on content and creative execution for web, emails, search ads, of web within pre-designed templates. Answers channel-specific questions and recommends data-driven solutions based on best practices
Coordinates campaign launch; creates and publishes channel content and creative, landing and event pages, emails, activates digital ads as appropriate (search); conducts A/B testing for email, search ads and landing pages as appropriate; manages and delivers collected leads from campaigns and events to region or country CRM teams
Ensures campaign flow, roll-out and publishing of deliverables are met; ensures end-to-end assembly and quality of campaign implementation. Engages experts (SMEs) as appropriate to bring campaign to production. Ensures quality of customer interactions and promotes a best-in-class customer journey
Prepares and distributes campaign instructions package to countries that are part of the campaign roll-out, collects any country feedback or additional requirements, coordinates additional needs back to BA or region
Keeps attention on campaign results to capture and further apply best practices. Consults on optimization opportunities
Qualification
Required
BS degree in Marketing, Information Science, Digital/Interactive Communications Design or related field required
3 - 5 years experience required in digital marketing
In-depth knowledge of multi-channel digital campaign tool landscape
Experience working with multiple global stakeholders
Polished professional with solid understanding of customer behavior in digital journeys, outstanding interpersonal and communication skills, strong analytical and problem-solving skills
Expertise in campaign process knowledge, understanding of digital campaign mechanics and assembly, multichannel campaign deployment expertise
Required experience in implementing digital campaigns, channel drive-to tactics, and/or web design expertise, ability to design effective digital customer journeys
Professional experience in one or more of the following digital channels: e-mail demand generation pages and forms, search (organic and paid), digital events and exhibits, digital or social advertising, content management systems, web design
Ability to promote success of digital marketing campaigns for awareness, education and demand generation, and KPIs/expected results
Ability to consult on digital campaign best practices
Ability to provide direction, leadership, project management, and collaboration
Ability to work as a self-starter with a demonstrable understanding of the latest digital marketing technologies
Enthusiastic about integrating new technologies and applying new approaches to the various sites, and ensuring superiority of the digital deliveries relative to the competitive landscape
Ability to set priorities for multiple projects competing for scarce time and resources and deliver on time. Must work well under pressure and tight deadlines
Ability to correct, organize, present and implement project requirements
Ability to develop ideas that result in improvements to existing procedures, projects or materials
Highly motivated; taking ownership of multiple projects and their deliverables
Strong analytical aptitude, with extreme attention to detail and quality
Preferred
Preferred operational knowledge of Percolate, Eloqua, CMS Scrivito
Company
Comrise
Headquartered in New Jersey since 1984, Comrise is a staffing, consulting and enhanced search technology company.
Founded in 1984Woodbridge Township, New Jersey, US
1001-5000 employees
H1B Sponsorship
Comrise has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (5)
2024 (11)
2023 (9)
2022 (7)
2021 (7)
2020 (6)
Funding
Current Stage
Late StageLeadership Team
Dana N.
Director MSP Strategic Partnerships
Company data provided by crunchbase