OAG · 1 day ago
Marketing Executive
OAG is a leading data platform for the global travel industry, offering high-quality datasets covering the entire journey from planning to customer experience. The Demand Generation Executive will own the planning and execution of multi-channel campaigns aimed at driving pipeline growth and customer acquisition across the global travel industry.
Air TransportationAnalyticsBusiness IntelligenceDatabaseInformation TechnologyLogisticsPredictive AnalyticsSoftwareTourismTravel
Responsibilities
Own and execute OAG’s demand generation activity, with a clear focus on lead quality, pipeline contribution, and revenue impact
Plan and deliver integrated campaigns across SEO, AEO, paid search, paid social, email, and organic social
Manage and optimise paid media spend, testing audiences, messaging, and formats to maximise ROI
Develop and optimise content and digital journeys to improve search visibility, conversion rates, and lead capture
Analyse campaign performance and funnel metrics, turning data into actionable insights
Partner closely with sales and marketing colleagues to align campaigns with commercial priorities
Qualification
Required
Experience in demand generation, growth marketing, or digital marketing within a B2B environment (SaaS or technology preferred)
Hands-on experience running multi-channel campaigns
Strong understanding of SEO, AEO, SEM, and paid media
Experience with marketing automation and analytics tools (HubSpot, Google Analytics, etc.)
A data-driven mindset with the ability to turn insight into action
Preferred
Experience working closely with sales teams in a pipeline-driven environment
Familiarity with CRM systems and lead lifecycle management
Experience in international or multi-market campaigns
Benefits
Private health insurance
A company bonus scheme
Voluntary participation in a company-supported retirement scheme
A generous annual leave policy, growing with each year of service, and a day off during your birthday month
Participation in team-building activities, team workshops, and group learning sessions
Company
OAG
OAG is a global travel data provider with the world’s largest network of flight information data.
Funding
Current Stage
Growth StageTotal Funding
unknown2017-02-16Acquired
Recent News
2025-12-16
2025-11-11
2025-11-07
Company data provided by crunchbase